NGDATA
NGDATA
Blog Post
  • Businesses of all sizes have come to realize that delivering an extraordinary customer experience is key to increasing customer retention rates, creating brand ambassadors, and ultimately boosting the bottom line. It is a superior customer experience that sets you apart … The post Top Customer Experience Strategy Resources: 50 Articles, Guides, Presentations, and More to Help You Refine and Execut...

NGDATA
NGDATA
Blog Post
  • Business intelligence (BI) isn’t a new concept, but it’s recently been affected due to the proliferation of big data, the development of sophisticated analytics tools, the Internet of Things (IoT) and the advent of artificial intelligence. These technologies show no … The post An NGDATA White Paper: Beyond BI: Actionable Intelligence appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • A CMO’s success often hinges on the success of the brand to drive business and grow revenue. Because of this, the CMO is in a unique position to optimize growth by meeting the demands of their customers while driving and … The post An NGDATA Webinar Replay: Your Customers, Your Brand appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • NGDATA has announced that we’ve raised just over $19 million in Series C funding. HPE Growth Capital led the round with participation from existing investors including Idinvest Partners, Pamica, SmartFin Capital, Capricorn Venture Partners and Nausicaa Ventures. This latest investment … The post HPE Growth Capital Leads Latest Funding Round; Capital to Accelerate Customer Experience Management Com...

NGDATA
NGDATA
Blog Post
  • HPE Growth Capital Leads Latest Funding Round; Capital to Accelerate Customer Experience Management Company’s International Expansion and Continued Product Innovation New York City—December 5, 2017— NGDATA, the customer experience management solutions company, today announced that it has raised … The post NGDATA Raises $19 Million to Fuel Global Growth appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • Good marketers know what their customers want and expect. Besides having a great product or service, you must be able to engage with customers on their terms. This means interacting with the right experience, at the right time, through the … The post Turning Prospects into Customers, and Customers into Advocates appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • NGDATA’s CEO, Luc Burgelman, talks about the need for banks to make their customer experience a priority. In a typical day, consumers use and rely on services that consistently demonstrate how well they understand consumers at the individual level. But … The post Is CX Your Top Priority? Banking Consumers Don’t Think So appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • Personalized marketing, once about broad segmentation and addressing customers or prospects by their first name in an email greeting, has undergone a major evolution. No longer is true personalization about segments and email greetings; today, personalization goes much deeper, addressing … The post Personalized Marketing: 29 Experts Reveal the Most Overlooked Aspects of Personalized Marketing (and...

NGDATA
NGDATA
Blog Post
  • We announced details of our upcoming webinar, “Your Customers, Your Brand: Transforming Brands with Customer-Centric Marketing” in partnership with the Chief Marketing Officer (CMO) Council, the premiere peer-powered global network for senior marketing decision makers, and Telenet, one of the … The post Moderator Liz Miller Hosts Marketing Experts Jeroen Bronselaer and Cindy Vandecasteele to Exami...

NGDATA
NGDATA
Blog Post
  • Moderator Liz Miller Hosts Marketing Experts Jeroen Bronselaer and Cindy Vandecasteele to Examine How Brands Can Drive More Profitable Customer Experiences New York City, November 28, 2017— NGDATA, the customer experience management solutions company, today announced details of … The post CMO Council, NGDATA and Telenet to Present “Your Customers, Your Brand: Transforming Brands with Customer-Cent...

NGDATA
NGDATA
Blog Post
  • NGDATA was a bronze sponsor at the Data Marketing Paris exhibition last week. Our participation included two speaking slots: one keynote and one product session. The event was an incredible opportunity to network and discuss the powerful role of data … The post NGDATA at Data Marketing Paris appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • Isn’t an ordinary video good enough? Not in today’s data-driven world in which personalization rules the day and video is the hottest medium across digital channels. Between April 2015 and September 2015, for instance, the number of videos being played … The post Video Marketing: It’s Time to Get Personal appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • Marketers are increasingly eyeing customer data platforms (CDPs) as a solution for managing the myriad and disparate sources of data that today’s companies gather and generate about their customers and prospects. The need for customer data platforms emerged as the … The post What is a Customer Data Platform? Definition of a CDP, Benefits, Best Practices, and More appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • NGDATA announced that we’ve been named to the Deloitte 2017 Technology Fast 50 list, which recognizes Belgium’s fastest-growing technology companies. “NGDATA’s mission is to be the global leader in data-driven customer experience management, a market expected to reach $6.5 billion… The post Impressive Revenue and Customer Growth Propels NGDATA as One of the 50 Fastest Growing and Innovative Techno...

NGDATA
NGDATA
Blog Post
  • Impressive Revenue and Customer Growth Propels NGDATA as One of the 50 Fastest Growing and Innovative Technology Companies New York City and Gent, Belgium—November 15, 2017— NGDATA, the customer experience management solutions company, today announced that it has … The post NGDATA Named to Deloitte’s 2017 Technology Fast 50 List appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • New research released today from the International Institute for Analytics (IIA) explores the relationship between data-driven decision making, analytics maturity and success in the financial services industry. Sponsored by customer experience management solutions company NGDATA, this research found that, … The post Research Sponsored by NGDATA Shows Data-Driven Decision Making and Analytics Matur...

NGDATA
NGDATA
Blog Post
  • Steven Noels, chief technology officer & co-founder of NGDATA, spoke on a panel at The Chief Data & Analytics Officer Exchange, in Atlanta, on November 8, 2017. The panel, moderated by Lori Bieda, Head, BMO, Analytics Centre of Excellence … The post Chief Data & Analytics Officer Exchange in Atlanta appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • We announced details of our upcoming webinar, “Connecting the Customer Experience: Making Every Moment Count to Achieve True Customer Centricity,” taking place Tuesday, November 14, 2017 at 1:00pm EST. Presented by guest speaker Richard Snow of Ventana Research … The post Webinar to Share Best Practices for Transforming Customer Data into Actionable Insights to Achieve True Customer Centricity app...

NGDATA
NGDATA
Blog Post
  • Webinar to Share Best Practices for Transforming Customer Data into Actionable Insights to Achieve True Customer Centricity New York City—November 7, 2017— NGDATA, the customer experience management solutions company, today announced details of its upcoming webinar, “Connecting … The post NGDATA to Present “Connecting the Customer Experience” Webinar Featuring Ventana Research Analyst Richard Snow...

NGDATA
NGDATA
Blog Post
  • Steven Noels, chief technology officer & co-founder of NGDATA, a customer experience management solutions company, will be speaking on a panel at The Chief Data & Analytics Officer Exchange in Atlanta on November 8, 2017.  The panel, moderated by Lori … The post NGDATA CTO and Co-founder to Participate in Panel Discussion on Using Analytics to Master the Customer Journey appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • The concept of delivering the right message to the right customer, at the right time, and via the right channel has been around for some time. Next best action marketing can best be described as an evolution of this concept, … The post What is Next Best Action Marketing? Benefits, Challenges, Best Practices, and More appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • NGDATA CTO and Co-founder to Participate in Panel Discussion on Using Analytics to Master the Customer Journey Atlanta, GA—November 6, 2017— Steven Noels, chief technology officer & co-founder of NGDATA, a customer experience management solutions company, will be speaking … The post NGDATA’s Steven Noels to Speak at The Chief Data & Analytics Officer Exchange appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • Technology has made it possible for businesses of any size to automate a major portion of marketing activities – by leveraging the right tools, you could even automate it all. A totally hands-off approach isn’t advisable, though, as it takes … The post Marketing Automation 101: The Complete Guide to Automating Your Marketing Actions to Do More in Less Time appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • NGDATA will participate in IQPC’s Chief Data & Analytics Offer Exchange in Atlanta, GA, on November 8 – 10, 2017. The Exchange is is a unique, invitation-only meeting driven by pre-scheduled one-on-one workshops (business meetings) between pre-qualified solution providers and … The post NGDATA to Participate at Chief Data & Analytics Offer Exchange, Atlanta, GA – November 8 – 10, 2017 appeared fir...

NGDATA
NGDATA
Blog Post
  • When it comes to generating value out of data, contextual relevance is of the upmost importance. Understanding human behavior, but not being able to apply it to everyday context (such as, where someone is or what their previous … The post Contextual Relevance and the Customer Experience appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • More businesses are realizing the value of video marketing for attracting prospects, nurturing leads, and converting leads to customers. But when it comes to strategy, there’s a lot to consider, from SEO to marketing channels such as social media and … The post Most Effective Video Marketing Strategies: 32 Marketing Pros Reveal the Top Video Marketing Strategies that Generate Results appeared firs...

NGDATA
NGDATA
Blog Post
  • Customer expectations have never been higher. We are living in an omni-channeled, constantly-connected and instantly-gratified world where customers want better value out of the brands they choose to do business with. And, in today’s multi-faceted, digital world, the way customers … The post The Omni-Channel Customer Experience: Be Where Your Customers Are appeared first on NGDATA.

NGDATA
NGDATA
Blog Post
  • Most marketers today understand that having a superior customer experience is crucial for their brand’s success and longevity. The promise of treating each customer the way they want to be treated is an imperative customer experience goal, but it’s still … The post An NGDATA Webinar: Connecting the Customer Experience – Nov. 14 appeared first on NGDATA.

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