Placed
Placed
Blog Post
  • Following-up on our recent announcement of a free preview period, here is an infographic that is easy to read and share!   Placed Attribution for TV has campaign-level reports for 100 top brands. For a high-level view, we analyzed all the … Continue reading → The post TV Advertising Benchmark Metrics: Infographic from Placed Attribution appeared first on Placed Blog.

Placed
Placed
Blog Post
  •   $3.7 Billion in TV Ad Spend in Q1, Measured Back to Store Visits   Placed, Inc., the industry standard in attributing ad exposures to store visits, introduces TV measurement as a part of Placed Attribution. Partnering with Inscape and … Continue reading → The post Placed Introduces Store Visit Attribution to TV, Expanding Omnichannel Capabilities appeared first on Placed Blog.

Placed
Placed
Blog Post
  • No, it’s not a typo. Our logo is missing an “a” — The Red Cross is missing A, B and O blood reserves. Along with many in the media and advertising industries, we’re showing #MissingType support by changing our logo. … Continue reading → The post Placed Supports The Red Cross #MissingType Campaign appeared first on Placed Blog.

Placed
Placed
Blog Post
  • Spring has sprung, so it’s the time for house and garden projects! To get started, consumers are heading to their favorite home improvement stores. The momentum started with Spring Black Friday sales in mid-March and will continue through early summer.  … Continue reading → The post Placed Insights – April 2018 Data Available appeared first on Placed Blog.

Placed
Placed
Blog Post
  • Placed, Moat, and Integer Collaborate to Measure Lift in Store Visits Based on Viewability   Placed, a leader in ad to in-store attribution, and Oracle’s Moat, a leader in ad analytics, today released findings of a study measuring the impact … Continue reading → The post Study Finds 52.9% Increase in Store Conversion Rate for Viewable Impressions appeared first on Placed Blog.

Placed
Placed
Blog Post
  • Every day, thousands of people use the new Placed Insights to explore real-world foot traffic data for over 1,900 businesses.   #1 Search for the week of 3/11/2018: McDonald’s See the full McDonald’s Overview>>   Our recap lask week revealed a predictable … Continue reading → The post Placed Top 10 Businesses Searched – Week of March 11th appeared first on Placed Blog.

Placed
Placed
Blog Post
  • Every day, thousands of people use the new Placed Insights to explore real-world foot traffic data for over 1,900 businesses. Top search for the week of 3/4/2018 Other top searches Click any of the following to get an inside look at the … Continue reading → The post Placed Top 10 Businesses Searched – March 2018 appeared first on Placed Blog.

Placed
Placed
Blog Post
  • Kantar, WPP’s data investment management division, and Placed, the leader in location-based attribution, today announced a partnership to integrate Kantar’s advertising and purchase data with Placed Attribution, the leader in measuring the offline impact of advertising.   The partnership will … Continue reading → The post Placed Partners with Kantar to Integrate TV and Purchase Data into Placed At...

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