Practice Ignition
Practice Ignition
SlideShare Presentation
  • Part of the Launchpad: Future of Accounting & Technology #pimeetup. Online channels and the pro's and conn's of each channel (Inbound Marketing, PR, Display, PPC, Social and Email/CRM) and what is best for your accounting business. Links: https://adwords.google.com/ - PPC & Display & Retargeting/Remarking http://advertise.bingads.microsoft.com/en-au/home - PPC https://buysellads.com/ - Displa...

Practice Ignition
Practice Ignition
SlideShare Presentation
  • As an entire global industry accountants pander to their clients when it comes to getting paid. Why is this happening? For an industry that spends their time discussing cashflow with clients and fixing their client’s financial issues, we don't practice what we preach. We offer every type of payment plan or scheme possible, except the upfront payment. We hesitate to offer upfront payment, yet ...

Practice Ignition
Practice Ignition
SlideShare Presentation
  • One of the most acute problem new and established businesses face is lead generation. While accountants are busy working to grow and streamline their practices, nobody is spending time on marketing to attract new customers. Experts say you should spend 60% of your time marketing yourself and your business, but how do you do that when you have limited resources? In this webinar I’ll share 5 prov...

Practice Ignition
Practice Ignition
SlideShare Presentation
  • Accounting world is moving full-steam ahead with the shift to value pricing. However, there are many bookkeepers and accountants who have concerns around an aspect of the client relationship that historically has always been difficult to manage: scope creep. Wait a minute... What is Scope Creep? It's the profitability-sucking process by which your clients expect and more often than not receive ...

Practice Ignition
Practice Ignition
SlideShare Presentation
  • If you still believe old “Partners & Co” approach to your accounting practice is the way to go, you need to wake up. Cloud accounting is here, new banking infrastructure, such as bitcoin is emerging, and new devices adoption rate is accelerating. All these new trends are making your old accounting business obsolete. What are you going to do about it? Every business owner, including an accountan...

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