Prevedere Inc.
Prevedere Inc.
Blog Post
  • The ability to predict consumer demand is an evolving challenge. Companies that are able to identify and proactively meet true market demand are poised to take the lead in their markets. This is especially true in the fast-moving consumer goods (FMCG) landscape, where customers have a plethora of product, brand and retail channel options available. However, far too many companies are still looking...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Twice a month, we bring you headlines from around the industry to keep you informed of the latest trends and conversations. Whether you are in marketing, sales, insights and innovation or finance, we are your go-to source to learn how predictive analytics, machine learning and AI, combined with human intelligence, can transform business planning and performance. The Stars Align For An Above Averag...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • The data, analytics, and insights available today empower marketers with a new era of insights, resulting in smarter planning, marketing strategy, and more profitable decisions. Marketers can now pinpoint exactly who a company’s customers will be when they will buy, which products they prefer and which competitors’ products they will also consider. Here is one story of how an automotive company is...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Leader in business insights and predictive analytics introduces cognitive computing solution to help companies identify future opportunities and threats with real-time, global data November 7, 2017, Sunnyvale, Calif. – Prevedere, an industry insights and analytics company, today announced the launch of its cognitive computing engine, ERIN, to help executives proactively identify future performance...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • According to Dr. Keating, many enterprise companies are using outdated data analytics science for forecasting methods. Dr. Keating, as a veteran in the space long before ‘Big Data’, was a common phrase, he can see why large companies with an abundance of accessible information are still missing the mark. “Thirty years ago, the problem companies had was that very little data was available. Companie...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Twice a month, we bring you headlines from around the industry to keep you informed of the latest trends and conversations. Whether you are in marketing, sales, insights and innovation, or finance, we are your go-to source to learn how predictive analytics, machine learning and AI, combined with human intelligence, can transform business planning and performance. Machine Learning Could Lead To Eco...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • The benefits of incorporating retail analytics data into business decision-making processes are well documented.  Retailers can more effectively create marketing campaigns, optimize supply chain and staffing decisions, and ultimately increasing revenue while decreasing costs. However, companies often jump on the data bandwagon without thoroughly evaluating their data strategies. Retailers need to ...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Twice a month, we bring you headlines from around the industry to keep you informed of the latest trends and conversations. Whether you are in IT, finance, sales or marketing, we are your go-to source for insights on how predictive analytics, machine learning and AI, combined with human intelligence, can transform business planning and performance. Converting Analytics Into Action: The Predictive ...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • It’s no secret that many companies today are off on their demand forecasting methods.  Read any recent news article on the topic, and you’ll likely find that most Fortune 500 executives who missed the mark blamed external factors, such as the stronger dollar, a drop in oil prices or changes in the housing market. While companies may understand that a correlation exists between the strength of the ...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Despite reports earlier in the year that the U.S. travel and tourism industry were declining in what some experts deemed as a “Trump slump,” the outlook for the industry as a whole is strong, which is good news considering its impact on employment and tax revenues. The U.S. travel industry is the largest in the world, with travelers spending an average of $2.7 billion per day, according to the U.S...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Twice a month, we bring you headlines from around the industry to keep you informed of the latest trends and conversations. Whether you are in IT, finance, sales or marketing, we are your go-to source for predictive analytics, machine learning and AI, combined with human intelligence, can transform business planning and performance. Business intelligence vs. business analytics: Where BI fits into ...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Bed Bath & Beyond shares plummeted last week on the news that the retail giant missed its quarterly forecasts. The retailer blames Hurricane Harvey for missed revenue projections. In fact, its revenue estimates were $70 million off. Executives cited several reasons for the missed forecast, including Hurricane Harvey, which devastated portions of Texas and Louisiana in late August. Analysts, howeve...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • A dedicated discussion to address the Economic Impact of Hurricanes Harvey and Irma. The devastation that Hurricane Harvey has brought to South Texas and Louisiana as well Hurricane Irma to Florida and the Caribbean Islands is unprecedented. The immediate impact of these natural disasters is the tragic loss of life, homes, and normalcy for so many people living in the affected areas. Initial cost ...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Twice a month, we bring you headlines from around the industry to keep you informed of the latest trends and conversations. Whether you are in IT, finance, sales or marketing, we are your go-to source for how the intersection of predictive analytics, machine learning and AI is transforming business planning. Data-driven operations are the new normal In today’s extremely interconnected business env...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • At the turn of the 20th century, the retail industry looked very different. If someone wanted to open a theater featuring those newfangled “moving pictures,” they simply had to open the 1902 Sears, Roebuck Catalog to page 156. By sending in the order form with $160.50 in cash (roughly $4,500 by today’s standards), Sears would ship the “Complete Animated Moving Picture Outfit” that included: 1 comb...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • The Three “A”s of Predicting Consumer Behavior! Consumer goods and retail marketers spend a lot of time, money and effort on the four “P”s: product, price, place, and promotion. However, no matter how refined a product is or how much testing is done before launching a promotion, the four “P”s cannot help companies accurately anticipate consumer behavior. Without being able to accurately predict co...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • We have outlined solutions to the greatest issues facing your retail data and analytics strategy. Your CFO will thank you. Sports Authority, Circuit City, Borders, Blockbuster – the growing list of once popular retailers that have become extinct in today’s digital age is enough to spark fear in any retail executive. The most common place for retailers to turn to avoid a similar fate is really unde...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Twice a month, we bring you headlines from around the industry to keep you informed of the latest trends and conversations. Whether you are in IT, finance, sales or marketing, we are your go-to source for how the intersection of predictive analytics, machine learning and AI is transforming business planning. 6 Ways Big Data Is Enhancing The Global Supply Chain As countries and businesses across th...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Twice a month, Prevedere showcases headlines on business insights and predictive analytics to keep decision makers informed of the latest trends and conversations. For IT, finance, sales or marketing professionals, we are a go-to source for how the intersection of technology and business analytics is transforming business planning and decision making. Procurement: Looking Ahead to a Digital Future...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • How to create business demand forecasting success across an organization is one of the most common questions we receive. We wanted to provide some research and insights on the topic from industry leaders. “Within demand planning and demand forecasting, there is nothing more important than forecast accuracy. The success of any plan greatly depends on it.” –Chaman L. Jain, St. John’s University We c...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • It’s not easy being a brick and mortar retailer in the digital age. Shoppers that would once drive to a store to browse a vendor’s selections in their free time are now finding the best deals straight from their couches. With ever-changing market conditions and consumer preferences, the next two years could spell doom for brick-and-mortar retailers that fail to adapt and innovate. As the critical ...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Executives are feeling more pressure than ever to prepare for the future.  Common forecasting methods that rely on past performance and an unchanging economy may not give executives the timely insights they need about future performance. Yet advances in technology is changing this quickly. Experts like Dr. Barry Keating, a Notre Dame University professor and 30-year forecasting practitioner, under...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Twice a month, we bring you headlines from around the industry to keep you informed of the latest trends and conversations. Whether you are in IT, finance, sales or marketing, we are your go-to source for how the intersection of predictive analytics, machine learning and AI is transforming business planning. Is Dynamic Pricing the Silver Bullet for C-stores? In today’s connected marketplace, consu...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Enterprise Predictive Analytics Solution Earns Prestigious Industry Recognition for Software Innovation and Industry Impact August 1, 2017, Sunnyvale, Calif. – Prevedere, a leading industry insights and analytics provider, today announced that its predictive analytics solution has been named the best Business Intelligence Reporting & Analytics Solution of 2017 in the 32nd annual SIIA CODiE Awards....

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Twice a month, we bring you headlines from around the industry to keep you informed of the latest trends and conversations. Whether you are in IT, finance, sales or marketing, we are your go-to source for how the intersection of predictive analytics, machine learning and AI is transforming business planning. Apple vs. Amazon in the Transformation of Retail The term window shopping may soon be exti...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Have you been in this situation? You run a promotion that has been a success for three years running, but this time, it flops. Why? How can previous consumer behavior patterns change so drastically? Companies are left to make assumptions as to why performance goals were not met when, in fact, situations like these can be avoided.  By building better and more accurate forecasts, companies can bette...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Considering how much data we as marketers have, it still surprises me how much campaign money is spent blindly, without question, or because “that’s what we did last year.”  And we all know we should be incorporating quality data and business intelligence to the advertising mix, yet we are not. Let’s look into this a bit more. I have spent many years in various marketing function, from startups to...

Prevedere Inc.
Prevedere Inc.
Blog Post
  • Twice a month, we bring you headlines from around the industry to keep you informed of the latest trends and conversations. Whether you are in IT, finance, sales or marketing, we are your go-to source for how the intersection of predictive analytics, machine learning and AI is transforming business planning. Analytics 101: Assessing Project Value Before taking on any analytics initiative, almost a...

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