Price Intelligently
Price Intelligently
Blog Post
  • Social coding gives developers a better way to work together and collaborative code service GitHub helps make it possible. Built in 2008 on the ethos of peer coding and bringing people together, GitHub currently has 26 million customers and is doing $110 million in revenue with a valuation of $2 billion.

Price Intelligently
Price Intelligently
Blog Post
  • One of a handful of so-called “insta-unicorns,” Domo—the Utah-based business intelligence startup—quietly raised enough of an investment to net a billion dollar valuation before the tech world had fully taken note of it. But with the company now valued at $2.28 billion, and apparently gunning for an IPO in 2018, investors and rival BI players alike are taking the company very seriously.

Price Intelligently
Price Intelligently
Blog Post
  • If you want to see a company that understands how the subscription model works, look no further than Rent the Runway. The profitable, $100 million revenue e-commerce company already has eight million customers. They understand that great differentiation and brand experience is what acquires customers, keeps customers, and grows customers.

Price Intelligently
Price Intelligently
Blog Post
  • Salesforce is the OG SaaS company. With an 18.1% CRM market share, it dominates the space, way ahead of massive companies like Microsoft, Oracle, and SAP. Its growing revenue, set at $8.39 billion in 2017, has allowed it to hoover up other companies such as Heroku (2010), RelateIQ (2014), Demandware (2016), and Quip (2016).

Price Intelligently
Price Intelligently
Blog Post
  • Netflix has grown every year since Reed Hasting apocryphally blew a gasket at a $40 late charge when returning a copy of Apollo 13 to Blockbuster. In the 20 years since, Netflix has pushed Blockbuster out of business, and pivoted their own business model away from mailing DVDs to streaming. They now reach 117 million subscribers in over 190 countries worldwide. This constant growth has led to a $...

Price Intelligently
Price Intelligently
Blog Post
  • "Know thy customer" might just be the first commandment of enlightened startups worldwide. The words have been featured on bumper stickers and t-shirts, motivated thousands of blog posts, and become something of a mantra for founders. Yet, for all of our purported devotion to customer-knowledge, the majority of subscription businesses have little more than a surface-level idea of who their custom...

Price Intelligently
Price Intelligently
Blog Post
  • There is one page on your website that rises above all others in importance. Your sales and marketing teams have fought tooth and nail to win the attention of every visitor. Your development team has worked long into the night to deliver an incredibly compelling product.  Yet, if your pricing page isn't perfectly designed to convert potential customers, all that effort is for naught. Close only ...

Price Intelligently
Price Intelligently
Blog Post
  • Building a SaaS or subcription business—or any successful business, for that matter—is about optimizing revenue and minimizing costs.That's how you stay in business, and that's how you grow as a business.   Enter direct converters—those customers that go through your marketing funnel without touching the sides. They're not fed through drip campaigns; they don't need any lead nurturing emails....

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