Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • It’s well-known that Google is always testing its algorithm. Influential factors, such as keyword bids, new innovations, and the competitive landscape are always changing the rules of the game. This is why we are dedicated to this niche, because there is demand for a Google Partner with a comprehensive understanding of the nuances and rapid [...] The post Profitable Sites Ranked a Top UK PPC Manag...

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Google is launching dashboards to their AdWords product. This will consolidate data while providing each advertiser with their own important KPI stats. This will differ to the 'Home' tab as instead of enabling standardized modules, dashboards will allow for customizable tables and charts that can be created from scratch on the spot. Also, these dashboards can be [...] The post Adwords Adds New Das...

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Adwords has four different options when it comes to ad delivery. These are “rotate indefinitely,” “rotate evenly”, or Google’s machine learning to optimize for clicks or conversions.The right ad delivery option can help you show your best ads to people looking for what you have to offer. However, it’s not always clear which one makes [...] The post Adwords Changes Ad Delivery Settings appeared fir...

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • It can take a long time to find everything that works well for you on AdWords. As every business is different, so is their targeting, keywords and ad copy. However, it could all be a waste of time if your landing pages aren’t turning those visitors into customers. Nearly one-third of smartphone users will immediately [...] The post New Landing Page Experience appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Google AdWords has recently introduced a new ‘Searches’ card. This highlights popular words and phrases that were used by people to find your business. Google released an announcement recently. It states that keeping your finger on the pulse of the Searches card can help you refine your keywords for better performance. This can be used [...] The post AdWords Highlights Search Terms For You appeare...

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • No matter what type of insurance you provide, you are up against stiff competition. That is a fact. Potential customers are consistently trying to find the best deal. they will scrutinize each company before making a final choice. Companies need to have a strong online presence, and this is especially important for insurance companies. So when [...] The post Insurance Companies & PPC appeared firs...

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • If you are in the finance sector and haven't looked into PPC as a viable advertising strategy, then now is the time to do it. PPC is completely different for all niche so this guide is purely focused on finance. With the industry changing daily, it is important to step up your game and stay focused. [...] The post PPC For The Finance Sector appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • For a while now, Google has been testing various designs for their ad extensions, especially site links. We recently wrote a blog post about this, which you can read here. Another update has now occurred where branded searches show a new design. This is only in text stage and it is called enhanced site links. [...] The post New Site links Design For Branded Search appeared first on Profitable Site...

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post

Call Bid Adjustments

  • Click to Call ads are an ad format that was introduced to Google Adwords in 2010. These ads are to help businesses connect with more customers over the phone. On average, calls convert three times better than web clicks. Adwords have decided to make improvements to these ads to help boost this statistic. To help [...] The post Call Bid Adjustments appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Google made the decision in February 2016 to scrap right side ads. This was to purely focus on ads at the top of search results. This move was supposed to bring in a higher click through rate for the top 4 ads. A new study has just shown how much the most has boosted Adwords. [...] The post CTR Has Increased For Desktop Results appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Google Search has added a new feature to their search engine. Users have now got the option to follow specific topics of interest. This feature links to the personalised feed that is open to users in the USA. This will be coming to the UK in the coming weeks. If a user searches for topics such as [...] The post New Follow Feature on Google Search appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Google has recently confirmed that it is rolling out a new design for sitelinks. Sitelinks are ad extensions that offer additional website links, where you can jump to specific pages. These ad extensions have been proven to boost the click through rate of ads by around 30%. Normally, site links would be under the ad text [...] The post Google to Change Sitelinks Design appeared first on Profitable...

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • The new Google Adwords interface has now rolled out to the majority of advertisers. Apart from the new look, it now has new creative features. Advertisers can still currently switch between the two interfaces. It is worth getting used to the new interface and its features now and Here are a few of the new [...] The post New Features on Google Adwords appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Test My Site is a Google tool that is for businesses to measure their site’s performance across devices. From mobile to desktop, the tool provides you with a list of specific fixes. These can help connect to more people online. All you have to do is type in your website address and see how your site [...] The post Google Updates Test My Site Tool appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Google Adwords asks its users constantly to update and test ads. By having three different ads, it can accurately test each one and see what has the best click through rate. Adwords has now added a new feature to its interface to help.  Underneath the headline section when creating a new ad there is a box [...] The post Adwords Creates Headline Test appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Instagram is a very powerful tool when used correctly. It can be very hard to keep coming up with great original ideas, as well as gain new followers. An Instagram account can be part of the sales funnel, so use it to your advantage with these tips. Use Your Bio Use all parts of your [...] The post How to Make Your Business Instagram Work appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • If your website is using Ninja Forms and isn't tracking conversions, then this blog post is here to help. All leads need to be tracked, whether it be a phone call, purchase or a form fill. Ninja forms are an add-on to WordPress sites, making it very easy to collect information from potential clients. However, have [...] The post Ninja Form Conversion Tracking appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Google AdWords is testing a new dramatic style of AdWords ads on mobile. This is a new image car carousel style that is very eyecatching.  It features a large image carousel, sitelinks and the ad title and URL. The sitelinks style at the bottom scroll, as does the images at the top.  There is multiple [...] The post Google Launches Vehicle Ad Carousel on Mobile appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Google has recently announced that it is bringing the speed of AMP to its search ads. This comes as part of the move into a 'mobile first interface' for the company. As part of this, AdWords is launching a new beta which allows advertisers to use AMP pages as landing pages. The company is also [...] The post Google Speeding Up Search Ads appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • So your business has set up accounts for social media platforms and now what? You know what to post, but how to post it? When will you find the time to post the content? You need to keep people interested and updated in your business. There are many ways to help organise the way you [...] The post Social Media Scheduling appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Google's Chrome browser will come with preinstalled technology that will block most annoying ads. from 2018. This will include ads that need the user to wait 10 seconds to view content, or ads that play loud music. Many critics have said this will give Google the power to favour its own ad formats on its own [...] The post Google to Block Annoying Ads on Chrome appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Time and time again, it is difficult to find the right bid for different clients. To help advertisers, Google has recently introduced a new Smart Bidding strategy. It is called Maximize Conversions and will automatically set the right bid for each auction. This will help get you the most conversions within your set daily budget. An [...] The post Google Adwords Introduces Smart Bidding Strategy ap...

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Google have added a new feature to search. When searching for something, Google displays specific sections of the page within the entire webpage. Below is an example for Wikipedia. This is known for having multiple sections within a page. Google highlights this by adding “On this page” above the links for the specific sections. The [...] The post Google Search Adds ‘On This Page’ appeared first on...

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post

How to Build Links

  • It can be really hard to build up reputable links on your website or blog. Many companies may contact you but how do you know how to truly trust. After all, building up a reputable website takes time and effort. Link Building The following are some tips that you can use to help build some [...] The post How to Build Links appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Getting ad copy right is crucial. If it isn't right, then this can definitely impact on your business. Ad copy is the first impression for potential customers, as well as something to remind old customers about your business. It is really worth spending time reviewing and changing ad copy so you can see what works [...] The post How to Have Better Ad Copy appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Google Adwords has recently added seven new Quality Score reporting columns that will provide much more visibility. Quality Score on Adwords relates to the quality of each keyword in every adgroup. The big development means advertisers will get historical Quality Score data in AdWords. Four new columns — “Qual. Score (hist.),” “Landing page exper. (hist.),” “Ad relevance [...] The post Historical ...

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • Blogging is critical to any business in today's world. Without it, your business could come over to your clients as bland with no personality. Whether your business is a Law firm, hairdressers or a fishmongers, there are people out there that want to know more about what you do. However, even if you have a blog, [...] The post Ways a Blog Can Help a Business appeared first on Profitable Sites.

Profitable Sites Ltd
Profitable Sites Ltd
Blog Post
  • A new keyword bidding suggestion interface is on Adwords. When updating the Max CPC on a keyword, AdWords brings up a box with suggestions tailored to the keyword. This is what it looks like: Google will show bid suggestions for various page positions. This is even if bid simulator is not available for the keyword. Google [...] The post Keyword Bidding Suggestions in AdWords appeared first on Prof...

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