SalesHood
SalesHood
Blog Post
  • There are guiding principles for sales content and communications that are attention grabbing, impactful and proven. There is a secret to getting your words heard, understood, and then re-shared. This blog is an excerpt from my new book called Enablement Mastery that will be published on January 8, 2019. Here are the guiding principles for [...] The post Guiding Principles for Sales Content and Co...

SalesHood
SalesHood
Blog Post
  • Fast start the quarter with enablement and coaching by turning the first few days and weeks of a new quarter into a real competitive advantage. Let’s celebrate our successes from the last quarter, take a very short breather, and then get back to our focus of working customers, building pipeline, and closing deals. Don't [...] The post Fast Start The Quarter With Enablement and Coaching appeared fi...

SalesHood
SalesHood
YouTube Video
  • Sheevaun Thatcher shares her four pillars of enablement. 1) Alignment: Does everyone in the company know the strategy? 2) Assets: How effective, current, and accessible are our assets? 3) Content: Organize content so teams are provided with the right content when they need it, in the right format, at the right stage of the sales cycle in order to be successful. 4) Tribal Knowledge: The best way to...

SalesHood
SalesHood
Blog Post
  • We live in an era where people expect a dynamic sales content library that's searchable and personalized with recommendations. The old static file repository of materials is not how we should be thinking of a modern sales content library. We get asked all the time: What should be in a sales content library? Before [...] The post What Should Be In Your Sales Content Library? appeared first on Sales...

SalesHood
SalesHood
Blog Post
  • If you’re new to the role of sales enablement or in your first ninety days in a new sales enablement role, here’s a list of fifteen activities I would do if I were you: #1: Talk to as many salespeople and sales managers as you can to understand what’s really going on in their [...] The post First 90 Days In A Sales Enablement Role appeared first on SalesHood.

SalesHood
SalesHood
Blog Post
  • There’s a shortage of sales teams who have the discipline of sales activity metrics. We're not seeing the right level of sales activities because we haven't done a great job explicitly communicating the right sales activity metrics and why they're important. Across the board (and yes I’m generalizing) we’re not effectively connecting sales activity [...] The post The Discipline of Sales Activity M...

SalesHood
SalesHood
Blog Post
  • There is such a thing as bad sales enablement. It happens. We see it all the time. Just because you enable your teams with training and content and you're working 24/7, doesn't mean it's good and it’s working. It's possible to do sales enablement that has a negative impact or is not well recieved [...] The post What Is Bad Sales Enablement? appeared first on SalesHood.

SalesHood
SalesHood
Blog Post
  • One of the best ways to differentiate yourself is to show gratitude with hand-written cards in sales (and life). Hand written thank you cards are great sales tools to use and go way beyond thanking someone for a gift. A hand-written thank you card is good karma and good business. It’s amazing to me [...] The post Hand-Written Thank You Cards In Sales appeared first on SalesHood.

SalesHood
SalesHood
YouTube Video
  • We had our 3rd Annual Sales Productivity Conference in San Francisco on April 5th, 2017. The theme was “Data Driven Sales Enablement.” The conference was a one-day event for sales and marketing leaders looking to grow revenue faster and boost sales productivity. The conference offered compelling keynotes, action-oriented content and best practices, interactive workshops and a lot of networking. Sa...

SalesHood
SalesHood
Blog Post
  • Choosing a sales methodology is one of the most important decisions a company and vice president sales can make, to execute a successful go-to-market. A sales methodology process and approach is invaluable to grow predictable revenue faster by aligning sales and marketing, training sales professionals, executing deals consistently, and creating sales culture. Every company [...] The post Tips To C...

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