ScientiaMobile
ScientiaMobile
Blog Post
  • Magento is one of the widest-used out-of-the-box e-commerce solutions and we want to help e-commerce sites improve their bandwidth and load times with our easy-to-use, 4-step only, image acceleration solution, ImageEngine. Why ImageEngine? With ImageEngine, customers have found an average of 60% payload reduction and so much development time is saved by not having to create different sized images ...

ScientiaMobile
ScientiaMobile
Blog Post
  • Here is a great video of our Founder and CTO Luca Passani speaking at NGINX Conf 2017. Luca gives a quick overview of how to use WURFL InFuze Device Detection with NGINX  to develop a mobile-optimized website. He then dives into the problem that images pose. Today, the average webpage is over 2 MB, and 64% of that is images. This payload is too large for mobile devices, and the result is slow page...

ScientiaMobile
ScientiaMobile
Blog Post
  • [the following was originally published on the NGINX Blog] Responsive web design (RWD) has been around for some time, making it through the “hype cycle” and finding its way to the “plateau of productivity”. With RWD, web developers possess frameworks and guidelines on how to make their design adjust dynamically to the browser window and, to some extent, to the form factor of users’ devices. Howeve...

ScientiaMobile
ScientiaMobile
Blog Post
  • Shopify is one of the more popular “webshops-in-a-box” solutions out there. It’s very easy to get started and it includes all the functionality users need to start a ready-to-use web shop. Managing product images is quite easy. Images are served from Shopify’s own CDN (Content Delivery Network). However, Shopify’s CDN lacks the crucial functionality to fully optimize images – especially for mobile...

ScientiaMobile
ScientiaMobile
Blog Post
  • iPhone 8 is coming soon, and WURFL.js can detect iPhone 8 in the wild! Now you can too. Apple will release the iPhone 8 in the short term – most likely on September 12, 2017. Our researchers are already detecting the iPhone 8 among the more than 2 billion other user agents per month they analyze. If you use WURFL.js, then you can start to see the iPhone 8 and all other iPhone models. With a simple...

ScientiaMobile
ScientiaMobile
Blog Post
  • Samsung Chipsets It’s no secret that Samsung uses both its own Exynos chipset as well as Qualcomm’s Snapdragon. Our most recent MOVR (Mobile Overview Report) 2017 Q2, found various versions of the Exynos chipsets account for 73%, whereas Snapdragon accounts for 24%. Most Used Chipsets: Samsung The most popular chipset, the Exynos 8890, is used in the Galaxy S7 and S7 Edge. Despite Samsung’s effort...

ScientiaMobile
ScientiaMobile
Blog Post
  • This year at Shop.org, we will be showing how our device detection solutions can improve image optimization that can take E-Commerce to the next level. What ImageEngine Delivers Faster Page Loading, Higher Conversions: Accelerate your website and decrease payload by more than 60%. CDN Savings: Pay only for optimized, resized image bandwidth. Proactive Device Detection: Accurately identify mobile d...

ScientiaMobile
ScientiaMobile
Blog Post
  • Join our webinar on August 3, 2017 to learn more about these and other mobile trends. E-commerce sites know that load speed = sales. Users of e-commerce sites frequently abandon if the page they request fails to load quickly. Oversized images are the leading cause of slow loading time. And image compression is a great solution. Image Compression Testing We wanted to know how much potential existed...

ScientiaMobile
ScientiaMobile
Blog Post
  • Join our webinar on August 3, 2017 to learn more about these and other mobile trends. Shifts in Screen Size Trend Anyone who has purchased a mobile phone in the last decade has marveled at the reversal in trends when it comes to size. Long gone are the days when Nokia dominated the feature phone market and smaller meant better. Anyone remember the Nokia 8210? Of course, that was before mobile web ...

ScientiaMobile
ScientiaMobile
Blog Post
  • Join our webinar on August 3, 2017 to learn more about these and other mobile trends. The tablet screen size trend is different than smartphones. With smartphones, we see a clear trend that bigger is better – with 59% of the market over 5 inches in diagonal screen size. Two Tablet Groups: Full Size and Mini Two screen sizes segments clearly emerge from the tablet group: 1) full-size, larger tablet...

ScientiaMobile
ScientiaMobile
Blog Post
  • Join our webinar on August 3, 2017 to learn more about these and other mobile trends. Smartphones and Tablets have become a part of our everyday lives, but how are they typically held and used? People use both Portrait and Landscape orientation to conduct their everyday tasks such as watching a video, taking a picture or even browsing the internet from their device. Why is this important? Ultimate...

ScientiaMobile
ScientiaMobile
Blog Post
  • Have you ever wondered how the model and characteristics of your phone, TV, or computer are being analyzed and used? Well that’s device detection! It allows a website to create a page that’s optimized for a device model, browser, and operating system. Using device detection, websites can ensure a great user experience and improve performance. User-agent strings Device detection analyzes the user a...

ScientiaMobile
ScientiaMobile
Blog Post
  • June 29, 2017 Today, we released a major update: WURFL API release 1.9.0.0. The API is a major step forward for our device detection solution, and marks some strategic product changes that users should prepare for. What’s new in WURFL API Release 1.9.0.0: Added Apple TV and Roku detection Added Tizen 3.0, Epiphany, Samsung DeX, Samsung Browser User-Agents detection Improved detection of Apps and r...

ScientiaMobile
ScientiaMobile
Blog Post
  • The Galaxy S8 launch has been exciting to watch and also interesting to compare to Apple’s recent launches. Our recent mobile data report, Mobile Overview Report (MOVR), found that the Apple iPhone 6S is the most used smartphone in the world and that the Samsung Galaxy S7 is the most used Samsung in the world in Q1 2017. In an effort to track the successes of both model launches, we have identifie...

ScientiaMobile
ScientiaMobile
Blog Post
  • ScientiaMobile Accelerates Device Detection with a Compiled C# Version of its Highly-Accurate API Solution June 7, 2017 / Reston, Va./ – ScientiaMobile has released a C# module for its high-performance WURFL InFuze device detection solution. Advertising, e-commerce, and other heavy-traffic websites using .NET or C# applications to process millions of transactions daily will benefit from WURFL InFu...

ScientiaMobile
ScientiaMobile
Blog Post
  • Luca Passani, CTO @ScientiaMobile “A man who is not a Liberal at twenty has no heart. A man who is not a Conservative at forty has no head.” – Attribution is controversial At the beginning of my professional career I was a staunch supporter of Open Source. As a young engineer, I had no budget, I was not supposed to have a budget, and I had been trained by my years in college to do things without a...

ScientiaMobile
ScientiaMobile
Blog Post
  • NGINX provides flexible software-based load balancing. And now with the WURFL InFuze for NGINX Plus module, you can quickly inject WURFL’s device intelligence into NGINX Plus’ load balancing logic. NGINX Load Balancing Based on Smartphone, Tablet, or Other Device Form Factor WURFL provides a number of options for load balancing criteria within Open Source NGINX or NGINX Plus.  We can envision load...

ScientiaMobile
ScientiaMobile
Blog Post
  • This year at IRCE, we will be showing how our device detection solutions can improve image optimization and analytics that can take E-Commerce to the next level. What ImageEngine Delivers Faster Page Loading, Higher Conversions: Accelerate your website and decrease payload by more than 60%. CDN Savings: Pay only for optimized, resized image bandwidth. Proactive Device Detection: Accurately identif...

ScientiaMobile
ScientiaMobile
Blog Post
  • May 2017 By Ken Jones Device detection is like oxygen for the mobile internet. It keeps your site and advertisements optimized and well analyzed. And, like oxygen, once you have it, you might forget it’s there. Unfortunately, that oxygen can get stale and unless you continue to take deep breaths, your performance will suffer. Healthy device detection requires you keep two elements of the solution ...

ScientiaMobile
ScientiaMobile
Blog Post
  • Israel’s smartphone usage follows several larger global trends. For example, the Samsung Galaxy S5 is the country’s most popular phone, with 7% of smartphone usage. The S5 is rather old in smartphone terms. This age points to larger issues with Samsung’s recent launch of the S8. The S7 and S7 Edge (both at 5%) are growing and are the next most popular Android devices. The iPhone 6 is the most popu...

ScientiaMobile
ScientiaMobile
Blog Post
  • Over-sized image payloads slow down the web – particularly on mobile devices. Yes, those hero images look great on large 4K displays used by graphic designers, but it is overkill for an average smartphone user. New HTML elements make it possible to deliver appropriately-sized images to mobile devices. But is the framework too cumbersome to use? Are there better alternatives for delivering right-si...

ScientiaMobile
ScientiaMobile
Blog Post
  • Smartphone Price: Instant Economic Demographic A website using WURFL device detection can instantly learn a user’s smartphone price. This info is one of the few economic indicators that a website can instantly discern about a customer. Websites’ user bases vary based on their affluence and willingness to purchase. MSRP (Manufacturer’s Suggested Retail Price) is a great tool for identifying a user’...

ScientiaMobile
ScientiaMobile
Blog Post
  • To say much is at stake in the launch of the Samsung Galaxy S8 and the next iPhone launch is ahuge understatement. Particularly for Samsung. After their debacle with the Note 7 with its fires and eventual recall, Samsung needs a win. In fact even without the Note 7 issues, Samsung has much on the line. Looking at the launches and usage of the S5, S6, and S7, we see trends that highlight the import...

ScientiaMobile
ScientiaMobile
Blog Post
  • According to a recent Google study, more than half of mobile visitors will leave if the website takes longer than three seconds to load. And one in two mobile visitors expect their page to load in less than two seconds. This is especially important to the e-commerce and advertising community who rely on image-heavy content to drive many of their conversions and sales. In fact,mobile sites which lo...

ScientiaMobile
ScientiaMobile
Blog Post
  • Effective Mobile Advertising More Important than Ever A funny thing happened at Mobile World Congress 2017. It stopped being about handsets. Proof? The biggest buzz went to Nokia’s retro 3310. It started, instead, to be about “getting the current [advertising] ecosystem working as effectively as possible.” The advertising community has stopped holding its breath for a mobile handset to arrive or r...

ScientiaMobile
ScientiaMobile
Blog Post

New blog articles detected.

  • Top 5 Things to Know about Mexico’s Mobile Users

      1. Higher Smartphone Usage Compared to the U.S., Mexico has a higher percentage of smartphone users than the U.S. by two percent. However, when we compared the amount of tablet usage, Mexico was slightly behind the U.S. by two percent. Overall, Mexico and the U.S. have a very similar form factor with almost no feature phone usage. 2. Samsung Leads Manufacturers With both the top smartphone and t...

  • iPhone Model Detection in Google Analytics Infographic

    Learn how to add iPhone Model Detection to Google Analytics in 5 Steps The post iPhone Model Detection in Google Analytics Infographic appeared first on ScientiaMobile.

  • Adaptive Design vs. Responsive Web Design: RWD Pundits Come Full Circle

    Luca Passani, CTO @ScientiaMobile, January 2017 I had not blogged for some time, but listening to a conversation that involved Ethan Marcotte and Karen McGrane the other day inspired me to hit the company web log with a new post. The reason for this is because I heard something that I consider big. Very big. Ethan and Karen are two venerable authorities when it comes to the topic of Responsive Web...

  • Schedule a Meeting at Mobile World Congress

    The post Schedule a Meeting at Mobile World Congress appeared first on ScientiaMobile.

  • Secrets of Black Friday: Sneak Peek

    2015 to 2016 Comparisons This Black Friday and Cyber Monday saw a different level of mobile E-Commerce traffic than last year. Most notably, the average mobile engagement on E-Commerce sites was higher overall as well as beginning Black Friday peak traffic a few days earlier. What This Means for E-Commerce Sites Generally, this means that advertisers and E-Commerce sites should be prepared to mark...

  • 5 Cosas Principales que Debe Saber Sobre los Usuarios Móviles en México

    Mayor uso de teléfonos inteligentes (Smartphones) En comparación con los Estados Unidos, México tiene un porcentaje más alto de usuarios de teléfonos inteligentes que los EE.UU en un dos por ciento. Sin embargo, cuando comparamos la cantidad de uso de tabletas, México estaba ligeramente por detrás de los EE.UU en un dos por ciento. En general, México y los EE.UU tienen un factor de forma muy simil...

  • Using Smartphone Price in E-Commerce and Advertising

    WURFL is adding more features, accuracy, and speed to their WURFL device intelligence solutions. Currently, we have a new WURFL capability in beta that provides the price of the device at date of the of device release. This new capability is named “Release_MSRP” (Manufacturer’s Suggested Retail Price). We would like selected customers to engage in a beta trial and share their findings back with us...

  • Accuracy of our Device Intelligence

    “We know every device that has a browser on the planet.” -Krishna Guda, Co-Founder & CEO When it comes to identifying mobile traffic for our customers, we pride ourselves in maintaining industry-leading accuracy of approximately 99 percent. But we don’t stop here. We are constantly improving and advancing our detection software to give our customers the most used mobile and tablet identification t...

  • This Holiday Season, Convert More Mobile Traffic into Sales

    The 2016 holiday season is right around the corner and more shoppers will shop on their smartphones or tablets than physical retailers for the first time ever. M-commerce sales will account for the bulk of holiday purchases totaling more than $67 Billion. As a digital marketer, business analyst, or advertiser, it’s critical that your business intelligence properly identifies mobile devices and tre...

  • Use HAProxy to Load Balance by Smartphone or Tablet

    HAProxy provides flexible and scalable software-based load balancing. And now with the WURFL InFuze for HAProxy module, you can quickly inject WURFL’s device intelligence into HAProxy’s load balancing logic. HAProxy Load Balancing Based on Smartphone, Tablet, or Other Device Form Factor WURFL provides a number of options for load balancing criteria within HAProxy.  We can envision load balancing b...

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