Shake Social
Shake Social
Blog Post
  • If your audience are UK based and in their 20s-50s, I think we can safely assume that in the majority of cases Facebook is an essential marketing tool at your disposal when organising an event. So let’s take a look at your essential steps in using Facebook to help make your event a success. Set […] The post Make Your Facebook Events Work! appeared first on Shake Social.

Shake Social
Shake Social
Blog Post
  • As 2017 dawned there was a lot of speculation around whether Twitter was reaching it’s twilight years, with#RIPTwitter trending online. We’ve also noticed recently, a lack of conviction amongst some new clients to commit to Twitter as a platform for their business. With other platforms like Instagram, Facebook and  Snapchat gaining ground, the question looms: is […] The post Is Twitter still Relev...

Shake Social
Shake Social
Blog Post
  • Does your business have an email marketing list? The laws that surround how businesses can use and store data are about to change and there are big penalties for those who fail to comply, so it’s time to read up! The General Data Protection Regulation (GDPR) will replace the outgoing Data Protection Act 1998. It brings […] The post How will GDPR effect email marketing? appeared first on Shake Soci...

Shake Social
Shake Social
Blog Post
  • It is becoming more common for nurseries and pre-schools to have profiles on Pinterest and other social media sites.  Pinterest can be used for many purposes, from providing basic information for parents, to being an interactive medium designed to engage families and direct traffic back to a nursery’s website.  When done strategically, a Pinterest account […] The post A Guide to Pinterest for Nurs...

Shake Social
Shake Social
Blog Post
  • Once again, this year Shake was pleased to be asked to help judge the Online and Social Media Award for Nursery World. The competition was tough but we’re delighted with the winners, Little Forest Folk, London, who showed real commitment to social media and were keen to develop and expand their usage to support their […] The post Nursery World Social Media Awards 2017 appeared first on Shake Socia...

Shake Social
Shake Social
Blog Post
  • Changes are afoot in the Twittersphere! Twitter wants to give its users more characters to express themselves, which is why it made a big announcement this week: the character limit will now be upped to 280 characters. Although we’re used to the character limit of 140, we’ve all been in the position of trying to work […] The post Twitter Changes Character Limit to 280 appeared first on Shake Socia...

Shake Social
Shake Social
Blog Post
  • Social Media is a great way for your business or organisation to build an audience around your brand. When it’s working well social media amplifies what you are doing, keeps your followers updated and engaged, builds up your reputation through endorsements and reviews, and gets people excited about your industry and offering. It’s also a brilliant […] The post Social Media Time Saving Tips for Bus...

Shake Social
Shake Social
Blog Post
  • Recently Facebook launched a set of tools to help nonprofits raise funds on Facebook in the US. These tools are now being expanded internationally and charities in the UK can register. With millions of people connected to charity pages on Facebook, charitable giving tools are a powerful way to raise funds and awareness for your important […] The post Collect Donations on Facebook appeared first on...

Shake Social
Shake Social
Blog Post
  • Facebook changes so quickly it can be hard to keep up – even if you use it for business every day! With that in mind, we thought it would be helpful to write a blog post running through some of the changes you might not have noticed, or been aware of. Below we’ll run through adding […] The post Useful Facebook Features for Businesses appeared first on Shake Social.

Shake Social
Shake Social
Blog Post
  • Whatever you’re selling, whether it be a service or product, it’s generally the case that people do a fair bit of browsing before they decide to buy. The problem is that in the period between them viewing your website (along with a few competitor sites), going away and considering their  purchase, it may well be the […] The post How Facebook Remarketing can lead to Sales appeared first on Shake So...

Shake Social
Shake Social
Blog Post
  • LinkedIn may be one of the oldest social networks, but it’s practically unrecognisable now from how it used to be. All networks change and evolve of course, but LinkedIn has been playing catch up a bit and finally seems to be rolling out some of the functionality we’ve become used to on the other networks. […] The post LinkedIn Changes: What You Need to Know appeared first on Shake Social.

Shake Social
Shake Social
Blog Post
  • A long time ago, back in the days when Facebook first started allowing businesses to have their own page, it was possible to get by without using Facebook advertising. However, as time has gone on and online advertising has moved on with it, Facebook ad campaigns offer significant opportunities for brands to reach highly specific, […] The post 5 Tips to Running a Successful Facebook Ad Campaign ap...

Shake Social
Shake Social
Blog Post
  • Children today are growing up in an online world, one where computers, tablets, smartphones, the internet, and social media are regular features of daily life. According to Ofcom, the UK communications regulator, 74% of 12-15 year olds who go online have a social media profile.  While some social media sites have age requirements, requiring users […] The post Managing Social Media for Children app...

Shake Social
Shake Social
Blog Post
  • It is hard to imagine a world without social media.  According to the Office for National Statistics, 90% of households in Great Britain have internet access, and the number of people using internet for social networking continues to increase annually.  Teachers are a group of professionals that have greatly benefitted from using social media sites.  […] The post Social Media Tips for Teachers app...

Shake Social
Shake Social
Blog Post
  • Despite all the tweaks and changes, the focus on video, on being live; Facebook is still a great place to share links. Whether it’s a how to guide, your latest blog post or 7 reasons why avocados make life better, sharing relevant and interesting web links with your Facebook fans can be a great way to […] The post Editing Links on Facebook appeared first on Shake Social.

Shake Social
Shake Social
Blog Post
  • Following on from our blog post on the benefits of using online ticket sales platforms, in this post we’ll be tackling how to use social media to make your event a success. The focus of this post is on using social media before the event, to help spread the word and create a sell out. Create a Campaign Plan. Before […] The post How to use Social Media to make your Event a Success! appeared first o...

Shake Social
Shake Social
Blog Post
  • Do you run events for your business, charity or organisation? Sometimes it can be a struggle making sure your event is well attended, so in this blog post I wanted to talk you through the benefits of using online ticket sales platforms to help sell out your event. If you don’t have ticket selling facilities on your website, it […] The post Using Online Ticket Sales Platforms to Help Sell Out Your ...

Shake Social
Shake Social
Blog Post
  • In an effort to halt fake news and prevent misinformation, Facebook is gradually stopping the ability to edit previews attached to link posts. “By removing the ability to customize link metadata (i.e. headline, description, image) from all link sharing entry points on Facebook, we are eliminating a channel that has been abused to post false […] The post Important Changes to Link Previews on Facebo...

Shake Social
Shake Social
Blog Post
  • Have you ever wished for a more targeted form of Instagram posting? A way, for instance, to share pictures with a select group of your friends or followers? If you’re screaming ‘yes’ right now then rest assured that Instagram has heard your voice and listened to its users trying to come up with hacks to […] The post Insta Favourites appeared first on Shake Social.

Shake Social
Shake Social
Blog Post
  • Are you taking a break this summer? Are you worried about keeping your social media accounts active whilst you’re away? For small to medium sized businesses and those who are self-employed, taking a break from work can feel tricky now social media users have come to expect 24/7 customer service. It is important to get […] The post How to Handle a Holiday without causing a Social Media Blackout! ap...

Shake Social
Shake Social
Blog Post
  • We’re halfway through 2017, so we thought it was about time to share some stats on how the biggest social media players are vying for our attention and what it means for your business. This interesting graph by Statista from April 2017 depicts the leading social media platforms in the UK ranked by market share. The […] The post Latest Social Media Stats 2017 appeared first on Shake Social.

Shake Social
Shake Social
Blog Post
  • Here at Shake we work with a range of clients, but we do a lot within the education and early years sectors, where we have real specialisms. As such, I’ve been a long time contributor to a range of publications on the subject of social media, supporting schools and nurseries with safeguarding issues, using social […] The post Nursery World Awards 2017 appeared first on Shake Social.

Shake Social
Shake Social
Blog Post
  • If you haven’t yet got the option to add a video to your Facebook cover photo, it’s coming. In this blog post we’ll be sharing what this new feature means, what the rules are and giving you some inspiration on cover video ideas to represent your brand and get your business noticed. As of June […] The post Facebook Cover Videos appeared first on Shake Social.

Shake Social
Shake Social
Blog Post
  • In this technological age of instant gratification and cynical reporting online, social media giant Twitter is finally taking steps towards combating fake news. According to the Washington Post, a feature is under consideration that would allow users to flag tweets that are false or inaccurate. The functionality of the new feature would involve users reporting […] The post Chirping on Twitter: Fak...

Shake Social
Shake Social
Blog Post
  • Great news! An update for Facebook now allows for a business page to be linked to a group page in just a few simple steps, which has never previously been possible. If you want to discover the benefits of doing so, follow the guide below. Step 1 – Facebook Page Settings Before you start, you […] The post How to Link a Facebook Page to a Facebook Group appeared first on Shake Social.

Shake Social
Shake Social
Blog Post
  • For the past week it has been near impossible to navigate your way around social media channels without encountering some form of partisan publications encouraging potential voters to choose a side in the general election. Even after the event the debate has raged on regarding the results and the consequences of shifts in power. It’s […] The post Social Election: Swings and Roundabouts appeared fi...

Shake Social
Shake Social
Blog Post
  • Having already worked on a number of projects with us over the years, we’re delighted that Marie Leverett will be stepping in to Kate’s shoes while she is on maternity leave to manage Shake Social. An expert social media consultant, with a real specialism for Facebook advertising and Google PPC, Marie will bring focus, dedication and a […] The post Introducing … Marie Leverett appeared first on Sh...

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