In the social marketing world, our unrelenting hunt for ROI stems from fear. The fear that there is one definition of ROI for social… The post Why You Should Stop Hunting for ROI appeared first on Simply Measured.
Two weeks ago, we published an introduction to content labeling, explaining why it is such a crucial piece of the social analytics puzzle. Content… The post 5 Creative Ways Content Labeling Can Make You a Better Social Marketer appeared first on Simply Measured.
I was talking to a coworker in the kitchen today. He’s co-writing a children’s book with his kids (aww!). The launch date is the… The post 5 Ways to Prepare for a Launch with Social Media appeared first on Simply Measured.
Since its launch in 2016, Instagram Stories has connected millions of users to the brands they love and follow in eye-catching and finger-tapping ways.… The post A Marketer’s Guide to Instagram Stories for Business appeared first on Simply Measured.
Whether you’re a brand or an influencer, you want the answer to this question. If you’re a brand, you want to know which platform… The post What is the Best Platform for Social Media Influencers to Post On? appeared first on Simply Measured.
As the world’s most popular social network, Facebook is powered by cat memes, baby pictures, but most important of all is data. Consumer data… The post 9 Facebook Metrics That Tell the Full Story of Your Brand appeared first on Simply Measured.
Instagram has made some changes in March 2018. First, Instagram introduced hashtag and profile links in Instagram bios. Next, Instagram introduced algorithm changes to “give you… The post What Instagram’s Latest Changes Mean for Social Marketers appeared first on Simply Measured.
There’s always room for improvement. It’s easy to think that the groove you’ve fallen into with your social strategy is fine the way it… The post Your Social Media Performance Improvement Checklist appeared first on Simply Measured.
As marketers, we naturally question most things, especially when it comes to the performance of our content and strategies. We all want to be… The post What Is Social Media Content Labeling? appeared first on Simply Measured.
Even the most discerning and conscientious social marketer can fall prey to these seven common social measurement pitfalls. Read on to learn what they are… The post 7 Classic Social Measurement Mistakes appeared first on Simply Measured.
You can learn a lot from the influencers who built their personal brands on Instagram from the ground up, without the support of digital… The post 5 Great Examples of Instagram Influencer Marketing appeared first on Simply Measured.
Jen Joyce, Senior Social Strategy Consultant for WONGDOODY, and Lucy Hitz, our very own Head of Marketing Communications, recently chatted on our webinar about… The post The ABCs of Testing on Social Media appeared first on Simply Measured.
25601707 The housing market’s strong recovery means that more and more new real estate agents are joining the workforce with every passing month. However, in… The post Top 5 Social Media Hacks to Grow Your Real Estate Business appeared first on Simply Measured.
25601440 When was the last time you validated a content strategy by prototyping concepts with your consumers and iterating based on their feedback? There’s a… The post How to Validate Your Content Strategy with UX Research Methods appeared first on Simply Measured.
780441 Sprout Social’s recent acquisition of Simply Measured gives you unparalleled access to a comprehensive suite of solutions. As a combined entity, we’re able to… The post Simply Measured and Sprout Social Update: The Road Ahead appeared first on Simply Measured.
25601440 How do you build an audience-aligned social marketing strategy from the ground up? With a solid understanding of your target audience, how to reach… The post How to Build an Audience-Aligned Social Marketing Strategy appeared first on Simply Measured.
25601440 Facebook’s algorithm update favors community and conversation-building over passive consumption. This forces many brands to make a fundamental shift in how they craft campaigns… The post 10 Social Marketing Tips for Facebook Groups appeared first on Simply Measured.
25601440 Social media offers brands an unprecedented level of access to information about competitors’ strategy and campaign performance. Social media listening helps you easily mine this… The post How to Do Competitive Research with Social Media Listening appeared first on Simply Measured.