SpyFu
SpyFu
Blog Post
  • Influencer marketing is the hot topic in digital marketing right now, but the underlying ideas of influencer marketing are older than time. You are leveraging the trust and authority of someone else so that their tribe will purchase your product. The marketplace has developed many new tools to help people identify and interact with influencers... Read More » The post Influencer Marketing helps yo...

SpyFu
SpyFu
Blog Post
  •   Here’s how to set up e-mail alerts for your weekly keyword rankings. Is there anything else you want to be alerted about?  Let us know!  We’re asking for your suggestions on how to improve and expand SpyFu Alerts, to help improve your campaigns and tracking.   Here’s the link to the MySpyFu Tutorial Playlist,... Read More » The post SpyFew – Episode 11: SpyFu Alerts appeared first on SpyFu Reso...

SpyFu
SpyFu
Blog Post
  • Everything that’s “better” in AdWords — better quality score, which leads to better price and better position, and thus better CTR — stems from building strong ad groups with the right ad copy. We’ve already looked at some ways to put together ad groups and organize them, so let’s take it further. You can learn from... Read More » The post See Your Competitor’s Ad Groups — and the best ad copy fo...

SpyFu
SpyFu
Blog Post
  •   Sometimes when you enter a keyword into SpyFu, it returns with zero keyword results. This video explains why that might be, and what you can do to remedy it.   Video Transcript: SpyFu Tracks Millions of keywords across the web, but as you now see it’s tough to catch them all.     That’s... Read More » The post Add Your Custom Keywords to SpyFu appeared first on SpyFu Resources.

SpyFu
SpyFu
Blog Post
  •   Sometimes when you enter a domain into SpyFu, it returns with zero domain results. This video explains why that might be, and what you can do to remedy it.   Video Transcript A question we sometimes get at SpyFu is, “I typed in my domain, but I’m not showing up on your site!”  Sometimes... Read More » The post Why Does This Domain Show Zero Results? appeared first on SpyFu Resources.

SpyFu
SpyFu
Blog Post
  •   Sometimes when you enter a domain into SpyFu, it returns with zero PPC results. This video explains why that might be, and what you can do to remedy it.   Video Transcript If you’re wondering why there aren’t any PPC results for this domain, here’s your answer.   The most obvious reason is that... Read More » The post Why Does This Domain Show Zero PPC Results? appeared first on SpyFu Resources...

SpyFu
SpyFu
Blog Post
  •   Sometimes when you enter a domain into SpyFu, it returns with zero SEO results. This video explains why that might be, and what you can do to remedy it.   Video Transcript: If you’re wondering why there aren’t any SEO results for this domain, here’s your answer.   The most obvious reason is that... Read More » The post Why Does This Domain Show Zero SEO Results? appeared first on SpyFu Resource...

SpyFu
SpyFu
Blog Post
  •   Want to know what your top SEO competitors are up to? Here’s a quick tutorial going over the basics of SpyFu’s SEO Overview Page.  Dig into the history of a domain’s SEO marketing.  Learn from their mistakes and successes. Check out this other video if you’d like to know about a domain’s PPC campaign. Video... Read More » The post Understanding the SEO Overview Page appeared first on SpyFu Reso...

SpyFu
SpyFu
Blog Post
  •   Want to know what your top PPC competitors are up to? Here’s a quick tutorial going over the basics of SpyFu’s PPC Overview Page.  Dig into the history of a domain’s PPC marketing.  Learn from their mistakes and successes. Check out this other video if you’d like to know about a domain’s SEO campaign. Video... Read More » The post Understanding the PPC Overview Page appeared first on SpyFu Reso...

SpyFu
SpyFu
Blog Post
  •   Want to know what your top competitors are up to? Here’s a quick tutorial going over the basics of SpyFu’s Domain Overview Page.  Learn about a company’s domain history, and their current progress.  Learn from their mistakes and successes. Video Transcript: This is a 2 minute video covering the basics of SpyFu’s Domain Overview... Read More » The post Understanding the Domain Overview Page appe...

SpyFu
SpyFu
Blog Post
  • Ad History (built into your search results on SpyFu) makes it faster and easier to start with fully optimized ad copy on day 1. This ad copy research tool serves up rich data, and it makes successful ad copy obvious. When a site uses its best-performing ad copy for its most competitive keywords, you can tell which ad copy... Read More » The post Write optimized ad copy without hours of the painfu...

SpyFu
SpyFu
Blog Post
  • Run a competition analysis to learn who your biggest competitors are. Even if you can instantly identify your top competitors, you should also guard against upcoming competition. Part 1: Start with a competition analysis Guard against hidden competitors There’s reason to dive deep in your competitive intelligence. When you’re taking on a new client or... Read More » The post Competition analysis:...

SpyFu
SpyFu
Blog Post
  •     The AdWords Advisor report gives you direction on how to guide your PPC campaigns.  Use this report to see which new keywords you should buy, and which ones you’re wasting money on and should negative match out. Creating the report only takes a few steps, get started right here spyfu.com/recon The post SpyFu’s AdWords Advisor – PPC Report appeared first on SpyFu Resources.

SpyFu
SpyFu
Blog Post
  •   SpyFu has a variety of keyword tools for your keyword research. This video will give you a quick tour on how to improve your keyword research on both SEO and PPC.   Video Transcript: Welcome to SpyFu, your new home if you are looking for keyword tools that will guide you to new ideas... Read More » The post SpyFu’s Keyword Tools appeared first on SpyFu Resources.

SpyFu
SpyFu
Blog Post
  • How Do You Decide What Goes into a Content Calendar? Your content calendar should help you to identify the core pieces of content that you need to publish, as well as the supporting items you need. Done well, it all works together to help you connect with your audience and earn some traffic. Early enthusiasm could have you... Read More » The post How to structure your content calendar appeared fi...

SpyFu
SpyFu
Blog Post
  • A content calendar helps you plan a strategic and effective marketing campaign. More important, it helps you maintain one. This becomes your roadmap to make sure you hit the right stopping points along your route. Create Your Content Calendar Around Three Main Components The tool that you use to build your calendar isn’t as important... Read More » The post Create a Content Calendar appeared firs...

SpyFu
SpyFu
Blog Post
  •     We make cancelling a SpyFu account easy and painless.  There are no contracts, and there’s a “no strings attached” 30 Day Money Back Guarantee.  So you can use SpyFu without worry to see if it’s right for you!   Video Script: Patrick: At SpyFu we make cancelling easy and worry free. In the upper... Read More » The post SpyFu’s Cancellation Policy appeared first on SpyFu Resources.

SpyFu
SpyFu
Blog Post
  • There’s a reason your email pitches are going unanswered. And yes, there’s a fix. If you’re going to put effort into generating business via email, then make sure you’re putting your best foot forward with your messaging. A few tweaks can make the difference between getting a reply or getting marked as spam. I understand... Read More » The post People aren’t reading your emails. Let’s fix that. a...

SpyFu
SpyFu
Blog Post
  • Your best content might be planned over time. Maybe it’s a content map to follow or a product launch to support. When you don’t have anything lined up, that doesn’t have to keep you from connecting with your audience. Here’s a basic one-two punch to come up with a new idea and write about it... Read More » The post What to write when you just can’t brainstorm another thing appeared first on SpyFu...

SpyFu
SpyFu
Blog Post
  •   Find smarter leads with SpyFu!  Filter, sort, and export business contacts in order to find focused leads in a niche market.     Video Transcript: This video will cover the Leads tab on SpyFu *intro* To get to SpyFu leads, just go to the Business Leads tab underneath the List Builder.     We... Read More » The post Understanding SpyFu’s Leads Page appeared first on SpyFu Resources.

SpyFu
SpyFu
Blog Post
  • It’s easy to understand the value of a content marketing campaign, but still many struggle to get one off the ground. In this upcoming webinar, we show you how to develop the right course of action and take steps to kick off efforts that can only snowball to success. When you attend this webinar, you’ll learn:... Read More » The post Webinar: Launch a Thriving Content Marketing Campaign appeared ...

SpyFu
SpyFu
Blog Post
  •   We built our Backlink Builder so you can find the best and safest backlinks on Google.  This video will help explain why we decided to change the norm for finding good backlinks.   Video Transcript: SEO ain’t just about content anymore. It’s about creating connections. It’s about building those blasted backlinks. It’s about… You...Read More » The post SpyFew – Episode 10: SpyFu’s Backlinks appea...

SpyFu
SpyFu
Blog Post
  •   This video will teach you how to use SpyFu’s Backlinks page, to improve your SEO presence on Google.   Video Transcript: In this video I’m going to explain how to use the backlinks overview page.   *intro*   The objective of this page is to find the best backlinks to help you rank for...Read More » The post Understanding the Backlinks Page appeared first on SpyFu Resources.

SpyFu
SpyFu
Blog Post
  • Marketing decisions can cause a domino effect, especially the changes directly affecting your site. That’s why bigger decisions often end up in committee, or someone up the ladder chimes in about a headline to change, a section to delete, or a video to include. It doesn’t help matters when an already tough decision has a...Read More » The post Stand Your Ground — Data Has Your Back appeared first ...

SpyFu
SpyFu
Blog Post
  • Many people go right to the Google Keyword Planner tool, start typing in keywords, and just grab what Google gives them without knowing if it has a great chance of converting. Resist using search volume as your guide. The key is singling out “buying” keywords. This observation from Search marketing professional Adrienne DeVita comes from...Read More » The post Why click data should drive your next...

SpyFu
SpyFu
Blog Post
  •    This guest post comes from the SpyFu community. Google AdWords is one of the most efficient methods of paid online advertising which is used by thousands of small, medium and large business organizations. Whether you have just started a small business or an e-commerce store, you can build your business through the targeted ads that...Read More » The post The top ways that small businesses can b...

SpyFu
SpyFu
Blog Post
  • We knew we’d have a great time at the Content Marketing Conference in Boston, but perhaps one of the most delightful twists came from Travis Wright–thanks to his sharp wit and a karaoke mic. Lyrics: “(Clickin’ On) The Dock Of The Bay” Ranking’ in the morning sun I’ll be ranking’ when the evening comes Watching...Read More » The post Clickin’ on the Dock of the Bay appeared first on SpyFu Resources...

SpyFu
SpyFu
Blog Post
  •   Get a greater understanding for how SpyFu’s URL Overview page works.   Video Transcript: This video is going to explain the URL overview page. You get to the URL Overview by typing a URL or sub-domain into the search box. All of the data here is for this specific URL, and the content that...Read More » The post Understanding the URL Overview Page appeared first on SpyFu Resources.

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