StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
  • The General Data Protection Regulation (GDPR) is a new regulation under European Union (EU) law that aims to provide data security and privacy to all EU citizens and give them control over their personal data. Adopted on April 14, 2016, it is meant to replace the 1995 Data Protection Directive. It applies to any and all companies that handle the data of EU residents, even if the company itself ...

StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
  • Over the past few months, there’s been a lot of new information and updates in the virtual realm. We’ve been introduced to the Instagram Story design boost, which includes placing transparent GIFs and videos when posting stories and, just recently, we're bombarded with Facebook news and updates in response to the GDPR. Keeping up to date with such developments helps ensure that your brand...

StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
  • Every project manager worth their salt knows that (1) time is essential and (2) being organized makes the the task of handling projects much easier. Unclear deliverables and emails to sort out — with time pressure on top of all that — will definitely result in a major headache, not just for you but also for your client/s and team members as well.

StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
  • Two months into 2018, and algorithms are far from the only major change in social media and SEO. February welcomed significant social media updates as well, such as Instagram’s Screenshot feature change and Facebook’s much-awaited Watch feature. Meanwhile, in the world of SEO, researchers are recommending that marketers focus less on Google’s recent search function overhaul and more on the emer...

StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
  • Spring, summer, winter and fall are more than just seasons, they're opportunities for businesses to grow and succeed throughout the year. Although marketing is a year-round endeavor, each season comes with a unique set of holidays, events and activities, and there’s no shortage of ways to make your marketing campaigns relevant and timely.

StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
  • Proper feedback is essential to all creative work. When it comes to graphic design, though, lots of feedback either ends up vague or purely subjective. Getting the best work means knowing how to evaluate a design—not based on taste, but on reason and aesthetic principles.

StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
  • Google Analytics forms the backbone of many companies’ online business monitoring. It’s a natural choice, given the wealth of information it offers. However, the volume of data can be overwhelming if not managed properly. To make the most out of Google Analytics, it’s important to focus your monitoring on specific business goals.

StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
  • Over the past year, Instagram has introduced several updates that have changed it significantly. Some were more remarkable than others, but all of Instagram’s updates have served to make it better for both business-related and personal uses. Businesses now enjoy improvements in ads, customer engagement, and analytics. Users, meanwhile, can more easily keep up with their interests, including opt...

StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
  • Trends are inevitable in all aesthetic fields, from fine art to fashion to, of course, graphic design. Each aesthetic movement lets creators present things in ways that stay interesting, especially when the tricks and flourishes of the old seem exhausted.

StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
StraightArrow - Creative Process Outsourcing
StraightArrow - Creative Process Outsourcing
Blog Post
  • Creative process outsourcing (CPO) is a fairly recent addition to the local BPO landscape. It builds on the Philippines’ long-standing offshore creative industries and, with current technology and global demand, gives local creatives the opportunity to get the most out of their skills in an international market.

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