SugarCRM is a software company based in Cupertino, California. It produces the web application Sugar, a customer relationship management (CRM) system.

Wikipedia
SugarCRM
SugarCRM
Blog Post
  • “AI is one of the most important things that humanity is working on. It’s more profound than, I don’t know, electricity or fire,” Sundar Pichai, CEO of Google. Prometheus, Ben Franklin….Google??? I was fortunate to[...] The post The 4th Industrial Revolution Will be Televised appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • If you have followed the tech headlines (or regularly read this blog) you are aware the GDPR is coming. If not, here is a quick refresher: the General Data Protection Regulation (GDPR) creates drastic and[...] The post GDPR: Does it Apply to Me? appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • Editor’s note: the following is a guest blog post in collaboration with Tracy Blanchard, an experienced freelance writer and business blogger, who focuses on providing advice for small businesses, customer service teams, and sales departments.[...] The post How to Build Relationships With Mobile-First Customers appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • As I’m sure you have heard by now, an emergency alert notification sent out over the weekend claiming a “ballistic missile threat inbound to Hawaii” was a false alarm. Pushing the “wrong button” was the[...] The post Don’t Hit the Wrong Button…Why the User Interface Matters appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • (Editor’s note: the following post originally appeared in the Huffington Post) In 2010, a 23 year “hip-hop violinist” reached the quarter finals on America’s got Talentonly to be told that: “You’re not untalented, but you’re not good enough…”[...] The post A Tale of Two Violinists – Why Net Neutrality is More Than an Economic Issue appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  •   With the wide range of different CRM solutions on the market, it can be challenging to figure out exactly which one is right for your business. Should you pick the mainstream one that is[...] The post A CRM Evaluation Checklist: What Should You Look For? appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • 2018 is the year of GDPR.  There is no getting around it. This means businesses around the world will be looking toward the new year with interest, anticipation, and even a healthy amount of fear.[...] The post Make GDPR Readiness Your New Year’s Resolution appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • Before focusing on today’s post, I’d like to wish a Happy New Year to all SugarCRM blog readers. We thank you for your support and hope you’ll regularly check back in with us as we[...] The post 2018 Will be the Year of Chatbots (Wait, What?) appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • (Editor’s Note, this post originally appeared in the Silicon Valley Business Journal, and was syndicated in 42 Biz Journal publications across the country) Fueled by the promise of better insights and better decision making via humanlike[...] The post Where Executives Think AI Has a Practical Place in Their Businesses appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • Think about the last time you decided to try a new restaurant. I mean the last time you actually made the decision – not your boss, colleagues, or spouse. Did you pick the place because[...] The post Turn Your Customers into Brand Advocates appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • Beginning on May 25, 2018, the General Data Protection Regulation (GDPR) will come into force. GDPR, which was passed by the European Parliament back in 2016, harmonizes data privacy laws across Europe to protect EU[...] The post Put your CRM at the heart of your GDPR compliance action plan appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • “The people we sell to don’t buy our product,” Avi Barr, national sales manager at ASI during his presentation at SugarCon 2017. Getting sales reps on board with standard methodologies is a challenge for any[...] The post Getting Independent Reps and the Manufacturer on the Same Team appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • For many, CRM trends for the New Year seem pointless for three main reasons: long technology development cycles, the industry’s obsession with one or two big ideas over the course of multiple years, and journalists’[...] The post Looking Ahead at CRM Trends for 2018 appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • Outdated and cumbersome, legacy CRM systems typically provide you with simple storage of customer data, and a few relevant fields and tasks for sales to follow up on. Most of the time, those fields are[...] The post 4 Areas Your CRM Platform Needs to Excel In appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • (Editor’s Note: the following is a guest post from Mike Leatherwood, the Lead Industrial Development Manager at W.O. Grubb Steel Erectors Inc. Mike wrote this post for Upshot, a place for Sugar Insiders to tell[...] The post The Hard Sell: Six Tips for Convincing a Tech-Averse Sales Team to Use a CRM appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • Most of us know by now that social media posts aren’t private. Advertisers, your colleagues, and even the CIA might be watching what you post. In the era where customer data is gold, the sales[...] The post Half of sales reps view prospects’ Facebook profiles before meetings appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
YouTube Video
  • Devlyn Optical, an eyewear retailer based in Mexico, was using a third party tool to manage their custom royalty program - until the firm realized it could gain more insights and data points using Sugar. In addition, Sugar gave Devlyn the ability to better engage with customers pre-and-post sale through surveys and other customer satisfaction initiatives. In this session, Andrew Devlyn, director o...

SugarCRM
SugarCRM
Blog Post
  • Competition is increasing, the pace of change within business is getting faster and digital technology is disrupting traditional work practices. The pressure to keep pace with digital transformation is a concern for many firms, according[...] The post How to Be a CRM Maverick appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • With more powerful and advanced technology continuously emerging, standing out in the eye of the customer has become a unique challenge these days. Great technology alone doesn’t set you apart anymore; consumers and business buyers[...] The post Why Your Business Needs Great CRM appeared first on Get your daily dose of Sugar.

SugarCRM
SugarCRM
Blog Post
  • In the technology industry, it often sounds like we speak our own language. It many cases, this jargon is annoying or unnecessary, but in the case of Marketo’s recent terminology changes, it is critically important.[...] The post Marketo’s Change: From Lead to Person appeared first on Get your daily dose of Sugar.

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