Upworthy is a website for viral content started in March 2012 by Eli Pariser, the former executive director of MoveOn, and Peter Koechley, the former managing editor of The Onion. One of Facebook's co-founders, Chris Hughes, was an early investor.

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Upworthy
Upworthy
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  • How the Filter Bubble affects the way we consume news
    From TV to radio to online media, it’s easier than ever to limit the sources we get news from in 2017. As we choose news sources that cater to our own beliefs, we’re effectively creating an echo chamber in our own homes filled with the news we want to hear — a concept that Upworthy co-founder Eli Pariser called the Filter Bubble.This problem has become more acute with constant talk of everything f...
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Upworthy
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  • Making a difference is about showing up and getting to work. So that’s what we did.
    There’s no more important work than righting the world’s wrongs in order to leave a positive impact.The will and desire to do the world good has cured diseases, changed laws, moved nations, and saved lives. In fact, almost every major moment of human progress can be traced to someone who decided they wanted the world to be a better place tomorrow than it is today, someone who saw an injustice — bi...
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Upworthy
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  • Why we’re doing something different this election
    At Upworthy, we have a clear mission.We tell stories that counter cynicism with empathy, stories that remind us that we can change the world for the better. We work every day to advance this mission by sharing powerful, empathetic stories about the human experience and by elevating the voices and perspectives of people who don’t often get to speak for themselves.http://www.upworthy.com/9-things-mo...
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Upworthy
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  • The science that helps Upworthy encourage our audience to share stories on tough subjects.
    Upworthy is known for telling uplifting stories, and that is a big part of what we do. But in the process, we also tackle a lot of really tough topics.Take, for example, the Sunday that marked the 15th anniversary of the 9/11 tragedies. As part of the #WhoWeAre series in collaboration with StoryCorps, we published Beverly Eckert’s story about her final conversation with her husband, whose life was...
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Upworthy
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  • #WhoWeAre
    The fabric of American society is being tested this year — straining against a deluge of discord, division, intolerance, violence, and fear. In the coming months, the forces that want to pull us apart are likely to get even louder.We believe the true story of this nation, its values, and its people is being drowned out as never before — we’re at risk of losing sight of who we really are.But we als...
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Upworthy
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  • Upworthy is totally on board with Facebook’s algorithm change. For reals.
    Yesterday, Facebook announced another change to its algorithm, this time to suppress clickbait — headlines that fool you into clicking but don’t deliver the goods.We can all agree: No one likes clickbait. That’s why I apologized 17 months ago for unleashing this style of headlines on the internet — and it’s why Upworthy shifted away from clickbait in early 2015 toward stories that engage readers A...
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Upworthy
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  • How to get your freelance story published on Upworthy.
    10 tips straight from the editor who reads your pitches.By Jenni Whalen Gritters, EditorAt Upworthy, our mission is to drive massive amounts of attention to the topics that matter most.We’re telling stories for a better world because we believe that we’re all part of the same story.So far, we’ve inspired thousands of people to read about standing up to bullies. We’ve held big banks accountable, ta...
Upworthy
Upworthy
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  • How to Beat the Psychology of Fear
    Eli Pariser, Upworthy co-CEO commencement speech to the graduating class of 2016 at Dominican UniversityHello, Class of 2016!Let’s kick this off in a way befitting this moment in history. Please take out your phones.Now, I want to ask everyone here to take a selfie. I’m going to do it too. Post it to Instagram or Facebook or Snapchat it to friends if you want. Tag it hashtag #du16 and actually, ad...
Upworthy
Upworthy
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  • The story behind the Upworthy story
    We have totally unrealistic expectations of every video we make. Somehow, they deliver.Like everyone, I’m busy. Between kids and work, I’m lucky if I have two minutes in a day to watch a video on my phone.So when I do take two minutes to watch a video, it better be damn good. It better grab my attention right away, make me feel something, and stick with me afterward. I don’t look for escapism, I l...
Upworthy
Upworthy
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  • Thanks to all of you, Upworthy has 200 million reasons to celebrate.
    We’re all about data-informed storytelling at Upworthy, so it should come as no surprise that we watch our numbers closely. And yesterday we saw a pretty amazing number: We hit 200 million Facebook video views in January (205,516,879, to be exact).The phrase “hockey stick growth” is overused, but this is one of those rare times where it really fits. Take a look:With a small but mighty team, we’ve ...
Upworthy
Upworthy
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  • Grace was about to commit suicide, then they saved their own life.
    The day before planning to commit suicide, Grace decided to have the best day of their life. For more videos that care: http://u.pw/1rPmbv2 As someone who knows what it's like to want to commit suicide — and what it's like to decide to keep on living, Grace shares their emotional story and how it inspired the creation of the Best Day Project, an LGBTQ youth suicide prevention organization. For ...
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Upworthy
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Upworthy
Upworthy
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  • A church where LGBTQ people are accepted as they are.
    After their members opened up about their relationship, this church decided to become a place where all Christians are welcomed as they are, including those who identify as LGBTQ. For more videos that care: http://u.pw/1rPmbv2 Only about half of Christians in the U.S. believe that homosexuality should be accepted. Before they changed their mind, Eastlake Community Church's policy was essentially...
Upworthy
Upworthy
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  • Foster kids deserve better than trash bags for their belongings.
    He wants to make sure no other child in the foster care system has an experience like the ones he and his children had. Warning: descriptions of abuse. For more videos that care: http://u.pw/1rPmbv2 Video by Jess Blank, with special thanks to Comfortcases.org. Check out more Upworthy videos on our Facebook page: http://facebook.com/upworthy/videos MORE UPWORTHY Visit our website: http://upwort...
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Upworthy
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  • These G.I. Joes in yoga poses are shining a light on our veterans and military.
    Namaste, Private! These Army men in yoga poses aren't just for fun. They're shining a light on how yoga can help our veterans and active-duty military alike. For more videos that care: http://u.pw/1rPmbv2 Check out more Upworthy videos on our Facebook page: http://facebook.com/upworthy/videos MORE UPWORTHY Visit our website: http://upworthy.com Like us on Facebook: http://facebook.com/upworthy ...
Upworthy
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  • This program hopes to change the way foster children experience the system.
    These photos shine a light on children's journeys through foster care and the joys of adoption. For more videos that care: http://u.pw/1rPmbv2 Together We Rise is an organization that wants to change the lives of the thousands of kids who enter foster care each year by giving positive experiences to children who are waiting to be adopted. Check out more Upworthy videos on our Facebook page: htt...
Upworthy
Upworthy
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  • Why don't more legal immigrants become U.S. citizens?
    There are an estimated 4.6 million Latino lawful permanent residents in the U.S. What are their fears and the hurdles they face to become U.S. citizens? For more videos that care: http://u.pw/1rPmbv2 This video from We the Voters takes a detailed look into the lives of Latino residents living in the United States who haven't become citizens. We the Voters is a groundbreaking social impact and we...
  • Follow the journey of how foster dogs get adopted. | A Rescue Dog's Journey Part 1
    Meet Emmy, a dog who found her forever home with Jess. Jess is a producer at Upworthy but also fosters dogs for Badass Brooklyn Animal Rescue. For more videos that care: http://u.pw/1rPmbv2 After adopting Emmy, Jess wanted to see how a dog like Emmy could make her way from Georgia all the way to New York. Check out more Upworthy videos on our Facebook page: http://facebook.com/upworthy/videos ...
Upworthy
Upworthy
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  • After fleeing Iraq and then Syria, his family has finally settled in the U.S.
    You are welcome here: Immigrants share their stories of relief as they escape the war and adjust to life in the United States. For more videos that care: http://u.pw/1rPmbv2 Mohammed's family was one that was able to resettle as refugees in the U.S. after escaping different wars in Iraq and Syria. Their case manager Jose is doing what he can to make them feel welcome. An immigrant himself, Jose ...
Upworthy
Upworthy
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  • Do political protests make a difference?
    In the coming weeks, we will see many protests around the inauguration of Donald Trump and his cabinet appointees. Will the political protests make a difference? For more videos that care: http://u.pw/1rPmbv2 This video from We the Voters takes a detailed look into the history of U.S. political protests and the reasons they come about. We the Voters is a groundbreaking social impact and web cam...
Upworthy
Upworthy
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  • Meet a woman who turned her home into a dog sanctuary | A Rescue Dog's Journey Episode 5
    During her trip to Georgia, Jess got to meet Therisa Ingley, who is one of the leaders of Sweet Onion Animal Protection Society. Therisa took Jess on a tour of her home, which she has turned into a dog sanctuary. For more videos that care: http://u.pw/1rPmbv2 Check out more Upworthy videos on our Facebook page: http://facebook.com/upworthy/videos MORE UPWORTHY Visit our website: http://upworthy...
Upworthy
Upworthy
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  • The Cowgirls of Color are changing the face of rodeo.
    The Cowgirls of Color aren't just changing the stereotypical look of rodeo — they're inspiring young girls everywhere to keep bucking. For more videos that care: http://u.pw/1rPmbv2 Rodeo has been a sport primarily dominated by white men. Even though there were always black cowboys, the sport has a murky history with how it has treated them. The Cowgirls of Color are trying to rewrite that histor...
Upworthy
Upworthy
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  • Vet care for rescue dogs | A Rescue Dog's Journey Episode 4
    When a rescue dog is first brought into a shelter, it usually has a lot of health problems. Immediate vet care often saves its life and gets it back to good health so it can be adopted. For more videos that care: http://u.pw/1rPmbv2 One big problem that Jess hears about from veterinarians in Georgia is that a lot of rescue dogs have been subjected to dogfighting. Vets have a lot of work to do to...
Upworthy
Upworthy
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  • Where do shelters find stray animals? | A Rescue Dog's Journey Part 3
    In the third part of this series, Jess is in Vidalia, Georgia, to find out more about how dogs wind up at shelters. The most common way is people dumping them at schools and other areas. For more videos that care: http://u.pw/1rPmbv2 Check out more Upworthy videos on our Facebook page: http://facebook.com/upworthy/videos MORE UPWORTHY Visit our website: http://upworthy.com Like us on Facebook:...
Upworthy
Upworthy
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New YouTube videos detected.

  • See how a dog rescue group chooses the dogs​ ​it saves​. | A Rescue Dog's Journey Part 2
    In the second part of this series, Jess takes a trip to Georgia to visit dog shelters with Badass Brooklyn Rescue. Their goal is to find dogs to rescue and bring back to New York City, where they are located. This is a heart-wrenching experience for all involved. For more videos that care: http://u.pw/1rPmbv2 Check out more Upworthy videos on our Facebook page: http://facebook.com/upworthy/video...
Upworthy
Upworthy
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New YouTube videos detected.

  • Follow the journey of how foster dogs get adopted. | Part 1
    Meet Emmy, a dog who found her forever home with Jess. Jess is a producer at Upworthy but also fosters dogs for Badass Brooklyn Animal Rescue. For more videos that care: http://u.pw/1rPmbv2 After adopting Emmy, Jess wanted to see how a dog like Emmy could make her way from Georgia all the way to New York. Check out more Upworthy videos on our Facebook page: http://facebook.com/upworthy/videos ...
Upworthy
Upworthy
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New YouTube videos detected.

  • Honest Conversations: Let's talk Islamophobia.
    When it comes to hot-button topics like Islamophobia, having an honest conversation can be nerve-racking, but it can also be a way to learn from one another. For more videos that care: http://u.pw/1rPmbv2 Right now we are suffering from filter bubbles​ that can surround us with information we​ already​ agree with. Honest ​conversations with people who don't agree with us on certain issues ​can ​...
Upworthy
Upworthy
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  • A mom's napkin art reminds her daughter she can do anything.
    The artwork on these napkins serves as a daily reminder from one mom to her daughter that girls can do anything. For more videos that care: http://u.pw/1rPmbv2 Check out more Upworthy videos on our Facebook page: http://facebook.com/upworthy/videos MORE UPWORTHY Visit our website: http://upworthy.com Like us on Facebook: http://facebook.com/upworthy Sign up for our daily email: http://upworthy....
Upworthy
Upworthy
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New YouTube videos detected.

  • Emma Watson reinvented Belle from "Beauty and the Beast" for the modern age
    The first thing Emma Watson did as Belle in the new "Beauty and the Beast" was to reinvent the classic character and throw out her corset. For more videos that care: http://u.pw/1rPmbv2 Check out more Upworthy videos on our Facebook page: http://facebook.com/upworthy/videos MORE UPWORTHY Visit our website: http://upworthy.com Like us on Facebook: http://facebook.com/upworthy Sign up for our dai...

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