UserTesting
UserTesting
SlideShare Presentation
  • The time pressure on marketers is relentless. You need to be sure your projects resonate with customers, but often you don't have time for conventional market research studies. Many marketers are using fast user studies to validate their ideas in a few hours. The studies eliminate guesswork, and they give persuasive videos of customer reactions to help educate the company. In this free webinar, ...

UserTesting
UserTesting
SlideShare Presentation
  • In this Webinar, John Consigli, Director of Customer Experience at Prudential, and UserTesting's Director of Strategic Research Services Lija Hogan will discuss three digital transformation strategies that Prudential is using to drive improvements to its customer experience. Discover why the team chose these techniques and learn about the adaptations they made to unlock the unique value of each o...

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