Value Prop Interactive
Value Prop Interactive
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New blog articles detected.

  • Love Song Marketing: Know Your Specific Buyer
    Love songs are written to a single, specific person, and then appreciated and purchased by millions. When you launch a product or service, B2B or B2C, you must imagine a specific buyer who will make the purchase. The post Love Song Marketing: Know Your Specific Buyer appeared first on Value Prop Interactive.
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • Competition – A ValueProp Minute
    It’s the subject no business owner wants to think about: our competition. We all want to be the only game in town, but there are some ways knowing the ins and outs of your competition can help (and not hurt) your business. Find out how to compete and win in even the most crowded of […] The post Competition – A ValueProp Minute appeared first on Value Prop Interactive.
Value Prop Interactive
Value Prop Interactive
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New blog articles detected.

  • Five Smart Things to Enter Crowded “Spaces” – Lessons from HeadSpace
    There’s a 2 year old tech start up named Headspace, that has raised over $70 Million in venture funding. In the tech space that’s not big news, per se. However, according to Fast Company that is still pretty aggressive funding for a company whose value prop is that it is essentially a meditation app for […] The post Five Smart Things to Enter Crowded “Spaces” – Lessons from HeadSpace appeared firs...
Value Prop Interactive
Value Prop Interactive
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New blog articles detected.

  • Relationships – A ValueProp Minute
    In a day and age where everyone and everything is getting commoditized, you may think lower prices count more than establishing relationships. Think again. This ValueProp Minute reveals what your customers are really thinking – and how you can respond! The post Relationships – A ValueProp Minute appeared first on Value Prop Interactive.
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • 3 Lessons from the Disney Channel Every Business Owner Must Learn
    I was recently reading a WSJ article on the sharp decline in viewers for Disney’s kid-oriented programs. It made me think about many of the businesses I work with. Specifically, the Journal notes that the shift to streaming content (Netflix, YouTube, etc.) by Disney’s youth market has resulted in an almost 30% decline in viewership […] The post 3 Lessons from the Disney Channel Every Business Owne...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • Margin Pressure – a ValueProp Minute
    Every owner knows the challenge: even your best customers are starting to squeeze you on pricing - crushing margins. This ValueProp Minute shares a few quick - and powerful - tips on how to start pushing back... in a way that's good for your customer! The post Margin Pressure – a ValueProp Minute appeared first on Value Prop Interactive.
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • Great Expectations
    Sales Leadership Interview: Great Expectations I recently spoke with Ginny Brach, Senior Vice President of Dunn & Bradstreet. We discussed negotiating substantial deals: setting expectations, knowing when not to say “yes”, holding back, understanding the prospect and the importance of preparation. Set Expectations Negotiations – “it’s all about expectations”, according to Ginny. You don’t want […]...
Value Prop Interactive
Value Prop Interactive
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New blog articles detected.

  • Sales Leadership Interview: Elements of Success
    I recently spoke with Bryan Russo, Senior Vice President, Director of Sales of Zelis Health. We discussed sales management: top performers vs top managers, earning the respect of your team, balancing metrics with leadership, and the human factor. Top Performers vs Top Managers Bryan told me that “Top performers aren’t always the best in leadership […] The post Sales Leadership Interview: Elements ...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • 8 Everyday Habits of Successful Thinkers
    Being a successful thinker means keeping your mind fit for whatever comes your way. It can be more of a daily challenge than keeping your body in shape. But for businesspeople — in every industry — the way we think can fundamentally affect the success of our company. Keeping our thought patterns positive and effective […] The post 8 Everyday Habits of Successful Thinkers appeared first on Value Pr...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • The Future of TV: Medium Migration
    Wow! There’s a lot of TV to watch. In fact, 409 scripted TV series were released in 2015, a record even in the midst of the “golden age” of television. The number of people worldwide who watch TV has increased exponentially in the past few decades, and the number of offerings has increased accordingly. According […] The post The Future of TV: Medium Migration appeared first on Value Prop Interacti...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • 4 Employer Benefits of a Flexible Workweek
    The eight-hour workday was invented by Henry Ford way back at the turn of the 20th century. Back then, it was an attractive alternative to workers who were accustomed to 12-hour workdays, and the nationwide adoption of the 8-hour day created the status quo of a 40-hour workweek. These days, companies like Basecamp, Colgate-Palmolive, and […] The post 4 Employer Benefits of a Flexible Workweek appe...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • Office Design: A Valuable Tool
    Every leader values different qualities and characteristics in their team. Creativity, collaboration, productivity, and positivity are all important, but it can at times be difficult to encourage these qualities in your team. Though it may not seem like it, office design can be a powerful tool for affecting how your team thinks and operates. Even […] The post Office Design: A Valuable Tool appeare...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • 5 Toxic Thought Patterns to Avoid
    Toxic thought patterns can be a hindrance to our happiness both at home and in our workplace. If our minds stick to dangerous areas, it can spread to and affect the health of our business, our personal relationships, and our own overall well-being. The most successful business people strive to overcome these toxic thought patterns. […] The post 5 Toxic Thought Patterns to Avoid appeared first on V...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • Clear Water and Clear Goals
    Yacht shows cater to some of the wealthiest clientele on the planet, from the royalty of Monaco to business magnates in California. Yachts — and boats in general — are products with extremely strong value propositions, which are always in demand. Despite all the advantages that yacht sellers have, the goal of exhibitors at yacht […] The post Clear Water and Clear Goals appeared first on Value Prop...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • Sales Leadership Interview: Like a Fine Watch
    I recently caught up with Vincent Fath, VP of Sales at Wright Medical. We broke down some essential elements that contribute to forecast accuracy, and the single element that Vincent and I kept circling back to was the I recently caught up with Vincent Fath, VP of Sales at Wright Medical. We broke down some […] The post Sales Leadership Interview: Like a Fine Watch appeared first on Value Prop Int...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • Apple AirPods: The Dangers of Scrapping the Old Model
    Image Credit: SoloNews Apple’s announcement for the new iPhone 7 came with a number of changes, including scrapping the physical home button, the return of the 3G-esque glossy finish, waterproofing, and a much improved camera. However, the change which got the most backlash from Apple users was the absence of a headphone jack, and the […] The post Apple AirPods: The Dangers of Scrapping the Old Mo...
Value Prop Interactive
Value Prop Interactive
Page Design Update
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • Everyday Habits of Successful Thinkers
    Keeping your mind fit can be even more of a daily challenge than keeping your body in shape. But for us businesspeople — in every industry — the way we think can fundamentally affect the success of our company. Keeping our thought patterns positive and effective is essential in our day-to-day lives. That’s certainly not […] The post Everyday Habits of Successful Thinkers appeared first on Strategi...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • The Future of TV: Medium Migration
    Wow! There’s a lot of TV to watch. In fact, 409 scripted TV series were released in 2015, a record even in the midst of the “golden age” of television. The number of people worldwide who watch TV has increased exponentially in the past few decades, and the number of offerings has increased accordingly. According […] The post The Future of TV: Medium Migration appeared first on Strategic Propositio...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • 4 Employer Benefits of a Flexible Workweek
    The eight-hour workday was invented by Henry Ford way back at the turn of the 20th century. Back then, it was an attractive alternative to workers who were accustomed to 12-hour workdays, and the nationwide adoption of the 8-hour day created the status quo of a 40-hour workweek. These days, companies like Basecamp, Colgate-Palmolive, and […] The post 4 Employer Benefits of a Flexible Workweek appe...
  • Office Design: A Valuable Tool
    Every leader values different qualities and characteristics in their team. Creativity, collaboration, productivity, and positivity are all important, but it can at times be difficult to encourage these qualities in your team. Though it may not seem like it, office design can be a powerful tool for affecting how your team thinks and operates. Even […] The post Office Design: A Valuable Tool appeare...
  • 5 Toxic Thought Patterns to Avoid
    Toxic thought patterns can be a hindrance to our happiness both at home and in our workplace. If our minds stick to dangerous areas, it can spread to and affect the health of our business, our personal relationships, and our own overall well-being. The most successful business people strive to overcome these toxic thought patterns. […] The post 5 Toxic Thought Patterns to Avoid appeared first on S...
  • Clear Water and Clear Goals
    Yacht shows cater to some of the wealthiest clientele on the planet, from the royalty of Monaco to business magnates in California. Yachts — and boats in general — are products with extremely strong value propositions, which are always in demand. Despite all the advantages that yacht sellers have, the goal of exhibitors at yacht […] The post Clear Water and Clear Goals appeared first on Strategic ...
  • Apple AirPods: The Dangers of Scrapping the Old Model
    Image Credit: SoloNews Apple’s announcement for the new iPhone 7 came with a number of changes, including scrapping the physical home button, the return of the 3G-esque glossy finish, waterproofing, and a much improved camera. However, the change which got the most backlash from Apple users was the absence of a headphone jack, and the […] The post Apple AirPods: The Dangers of Scrapping the Old Mo...
  • Innovator Profiles: Stephanie Kwolek
    Kevlar is the main component of bulletproof vests, which protect millions of soldiers and law enforcement officers around the world. But it also has other uses — in airplanes, cables, firefighters’ boots, cut-resistant gloves, and even cell phones. Believe it or not, it was first intended as a material for use in car tires. Here’s […] The post Innovator Profiles: Stephanie Kwolek appeared first on...
  • Ride Sharing and Hailing: the Importance of Differentiation
    Uber and Lyft, services which allow users to get a quick car ride through an app on their phones, have quickly become commonplace across the nation (and the world). As of October 2016, more travelers are choosing Uber and Lyft than taxis and rental cars combined. Uber and Lyft The popularity of these ride-hailing services […] The post Ride Sharing and Hailing: the Importance of Differentiation app...
  • Rest In Peace, Twitter
    Once one of the most-used social media websites on the planet, Twitter has been falling into an era of decline at an alarming rate. Millennials, the most active and up-to-date users of social media on the daily, are no longer using the app — they’ve moved on to newer and cooler apps like Snapchat, Yik-Yak, […] The post Rest In Peace, Twitter appeared first on Strategic Propositions Blog.
  • 3D Ingenuity
    I recently came across an article about a college student who developed the ingenious idea to 3D print his own set of braces. Not only did it fix the smile he so hated, but he did it for under $60! For someone with one child who needed orthodontic work (and potentially a second), I know […] The post 3D Ingenuity appeared first on Strategic Propositions Blog.
  • The Great Barrier Reef: Responsible Tourism
    The Great Barrier Reef, one of the seven natural wonders of the world, is one of the most biologically diverse ecosystems on the planet. It can be seen from outer space, it is a World Heritage Site, it is the single biggest structure ever made by living organisms, and it generates $3 billion a year […] The post The Great Barrier Reef: Responsible Tourism appeared first on Strategic Propositions Bl...
  • Virtual Reality: The Value of Content
    Virtual reality is one of the fastest-growing areas of the technology world, projected to be a $5.2 billion industry by 2020. It’s clear to see why virtual reality is such a popular niche. It’s revolutionary in the field of both film and video games with significant potential for apps, massive multiplayer online games, and pretty […] The post Virtual Reality: The Value of Content appeared first on...
  • Innovator Profiles: Momofuku Ando
    Instant noodles are a staple in the diet of every college student and starving artist in the world. Everyone has heard of famous brands like Nissin Cup of Noodles, Maruchan, and Nissin Chikin Ramen. Most people have had the pleasure of eating this cheap meal at some point. The global demand for instant noodles is […] The post Innovator Profiles: Momofuku Ando appeared first on Strategic Propositio...
  • Productivity Hack: The Email To-Do List
    If your life is anything like mine, then you probably have days when you think your business card should include “Task and Idea Juggler.” For many of us — myself included — it can be difficult to remember to pick up groceries on the way home, let alone recall the dozens of tasks that we […] The post Productivity Hack: The Email To-Do List appeared first on Strategic Propositions Blog.
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • 5 Tips For Surviving the Robot Takeover
    With more and more business services becoming automated, it feels like every day we lose a little bit more of the human side of sales. Customer service helplines cycle callers through a handful of machines before they ever speak to a real human, and online ordering means that millions of customers can avail themselves of […] The post 5 Tips For Surviving the Robot Takeover appeared first on Strate...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • Sense, Sensitivity, and…X-Men?
    The most recent installment in 20th Century Fox’s superhero movie franchise — X-Men: Apocalypse — recently fell into one of the booby traps set by our current political climate — they didn’t stop to think about their customers’ feelings. The Easily Offended Generation Sensitivity to content that can be perceived as “offensive” seems to this boomer […] The post Sense, Sensitivity, and…X-Men? appear...
Value Prop Interactive
Value Prop Interactive
Blog Post

New blog articles detected.

  • Challenging the Status Quo: the Key to Innovation
    18th century physician Edward Jenner earned his place in the history books by creating the first vaccine — and effectively curing the deadly smallpox virus. Generations of people remember him for his contribution to the well-being of the entire world — but he was more than just a medical philanthropist — he was a true […] The post Challenging the Status Quo: the Key to Innovation appeared first on...
Value Prop Interactive
Value Prop Interactive
Blog Post

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