Vibes
Vibes
Blog Post

New blog articles detected.

  • What PetSmart Used to Grow Its Mobile Database: It’s Not What You Think
    Just like you want an ever-expanding email database so you can reach more potential customers with your email marketing, so too should you work on building your mobile database. Not everyone you reach with your mobile message will necessarily take advantage of your promotion or save the offer to their mobile wallets, so the moreRead More The post What PetSmart Used to Grow Its Mobile Database: It’...
Vibes
Vibes
Blog Post

New blog articles detected.

  • 5 Reasons You Shouldn’t Overlook Emojis in Marketing
    This article was originally published in Mobile Marketing Watch and is republished here with permission. By Michael Essany, Mobile Marketing Watch. The following is a guest contributed post by Sophie Vu, CMO Since becoming an official entry in the dictionary in 2013, emojis have skyrocketed in popularity. We’ve seen the debut of Facebook’s emoji-inspired reactions, the rise of World Emoji Day on J...
Vibes
Vibes
Blog Post

New blog articles detected.

  • How Retailers Can Use Mobile Wallet
    With it being harder and harder for retailers to keep the attention of consumers, one positive trend that is standing out with a high success rate is the mobile wallet. With so many features to love about this marketing tool and payment platform, there are a million reasons why this should be part of yourRead More The post How Retailers Can Use Mobile Wallet appeared first on Vibes.
Vibes
Vibes
Blog Post

New blog articles detected.

  • How Retailers Can Use Mobile Wallet
    With it being harder and harder for retailers to keep the attention of consumers, one positive trend that is standing out with a high success rate is the mobile wallet. With so many features to love about this marketing tool and payment platform, there are a million reasons why this should be part of yourRead More The post How Retailers Can Use Mobile Wallet appeared first on Vibes.
Vibes
Vibes
Blog Post

New blog articles detected.

  • 5 Reasons You Shouldn’t Overlook Emojis in Marketing
    This article was originally published in Mobile Marketing Watch and is republished here with permission. By Michael Essany, Mobile Marketing Watch. The following is a guest contributed post by Sophie Vu, CMO Since becoming an official entry in the dictionary in 2013, emojis have skyrocketed in popularity. We’ve seen the debut of Facebook’s emoji-inspired reactions, the rise of World Emoji Day on J...
Vibes
Vibes
Blog Post

New blog articles detected.

  • This Holiday Season: How You Can Better Engage Your Customers with Mobile Marketing
    It’s never too early to start planning your Q4 holiday marketing strategy. This year, you should consider adding mobile marketing to the mix. Mobile marketing strategy ideas like the following will add a little something extra to your holiday results, as well as give you a boost in customer loyalty. Get Consumers to Engage EarlyRead More The post This Holiday Season: How You Can Better Engage Your...
Vibes
Vibes
Blog Post

New blog articles detected.

  • How Mobile Can Help You Increase Post-Purchase Engagement
    So much attention is put on engaging consumers to make an initial purchase that marketers often forget an equally important task: getting them to stay engaged post-purchase, and to buy again. But if you play your cards right, your mobile marketing efforts can extend beyond that first sale and create loyal customers. Extend Transactional MessagesRead More The post How Mobile Can Help You Increase P...
Vibes
Vibes
Blog Post

New blog articles detected.

  • 4 Ways You Should Connect with Your Mobile Consumers
    When it comes to connecting with customers, the more channels you have to reach them, the better your chances of actually engaging them. And while the sky’s the limit in terms of how you can connect with your mobile audience, here are four must-haves for your mobile marketing strategy. Push Notifications Mobile users have becomeRead More The post 4 Ways You Should Connect with Your Mobile Consumer...
Vibes
Vibes
Blog Post

New blog articles detected.

  • Webinar Recap: How Redbox Leverages Mobile Wallet to Drive Real ROI
    Yesterday, we went live with Part 2 of our Android Pay webinar series, How Redbox Leverages Mobile Wallet to Drive Real ROI. This session featured a very special guest speaker from Redbox, Kimberlie Christen, who spoke about Redbox’s success with mobile wallet and specifically Android Pay. Joel Powell, Vibes’ VP of Customer Success, works veryRead More The post Webinar Recap: How Redbox Leverages ...
Vibes
Vibes
Blog Post

New blog articles detected.

  • Webinar Recap: How Redbox Leverages Mobile Wallet to Drive Real ROI
    Yesterday, we went live with Part 2 of our Android Pay webinar series, How Redbox Leverages Mobile Wallet to Drive Real ROI. This session featured a very special guest speaker from Redbox, Kimberlie Christen, who spoke about Redbox’s success with mobile wallet and specifically Android Pay. Joel Powell, Vibes’ VP of Customer Success, works veryRead More The post Webinar Recap: How Redbox Leverages ...
Vibes
Vibes
Blog Post

New blog articles detected.

  • 4 Ways You Should Connect with Your Mobile Consumers
    When it comes to connecting with customers, the more channels you have to reach them, the better your chances of actually engaging them. And while the sky’s the limit in terms of how you can connect with your mobile audience, here are four must-haves for your mobile marketing strategy. Push Notifications Mobile users have becomeRead More The post 4 Ways You Should Connect with Your Mobile Consumer...
Vibes
Vibes
Blog Post

New blog articles detected.

  • MarTech Advisor: Capitalizing on Mobile Moments with Sophie Vu, CMO at Vibes
    This article was originally published in MarTech Advisor and is republished here with permission. By Ginger Conlon, Contributing Editor, MarTech Advisor. View entire interview here: Sophie delves into the importance of seamless, frictionless interactions in today’s always-on era, why marketers need to simplify their overly complex loyalty programs and how mobile wallet not mobile apps can be the b...
Vibes
Vibes
Blog Post

New blog articles detected.

  • Now You Can Create Mobile Campaigns Directly in Your Marketo Platform
    If you’re like many marketers, you’re finding it harder and harder to capture your contacts’ attention via email. Challenges in increasing or maintaining open and clickthrough rates, as well as conversion rates, can be frustrating, and with more emails pouring into a subscriber’s inbox, it can be hard to be seen above the fray. That’sRead More The post Now You Can Create Mobile Campaigns Directly ...
Vibes
Vibes
Blog Post

New blog articles detected.

  • 4 Must-Have Strategies for Effective Mobile Engagement
    Given the million directions a given consumer is pulled in, thanks to more screens, more brands, and more offers out there, successfully engaging her through her mobile device is understandably a challenge. How can you capture a consumer’s attention so that they will not only buy from you today, but will continue to be loyalRead More The post 4 Must-Have Strategies for Effective Mobile Engagement ...
Vibes
Vibes
Page Metadata Update

New page title detected.

  • New: As we move away from plastic loyalty cards in favor of mobile ones, mobile devices have become the centerpiece for brands’ loyalty efforts. Here, get six easy tips to connect with your customers through their mobile devices and get them coming back to buy from you again and again. HAVE a Mobile Strategy The firstRead More
  • Old: The mobile wallet industry is exciting right now: every day brings more functionality for merchants, as well as more places where mobile payments are accepted for shoppers, making this a win-win solution on both sides. We recently published a digital genius guide on how marketers can benefit from mobile’s fastest-growing channel that included some greatRead More
Vibes
Vibes
Page Metadata Update

New page title detected.

  • New: One of the major findings from our 2017 Mobile Consumer Report was that consumers want brands to bring brand loyalty and mobile together. At Vibes, we have a long list of examples that shows mobilizing loyalty programs leads to more loyal customers. With loyalty always top of mind for marketers, we wanted to sit downRead More
  • Old: Vibes recently hosted part one of our webinar series on Android Pay: A Powerful Platform for Your Marketing Campaigns. Our speakers Bon Mercado from Google and Sonal Patel from Vibes offered valuable insights into the world of Android Pay, and how brands can leverage it to engage with their customers. Vibes has been working closelyRead More
Vibes
Vibes
Page Metadata Update

New page title detected.

  • New: One of the major findings from our 2017 Mobile Consumer Report was that consumers want brands to bring brand loyalty and mobile together. At Vibes, we have a long list of examples that shows mobilizing loyalty programs leads to more loyal customers. With loyalty always top of mind for marketers, we wanted to sit downRead More
  • Old: Hi, I’m Sophie Vu, Vibes’ new CMO. We announced my appointment, as well as the appointment of Bill Scott, our new SVP of International, in a press release today, but for the purposes of this post I wanted to introduce myself, share my perspective on why I joined Vibes, and outline a few of theRead More
Vibes
Vibes
Page Metadata Update

New page description detected.

  • New: As the leader in mobile engagement, Vibes consistently seeks to provide our customers with a best-in-class platform to enable them to engage 1:1 with hyper-connected, mobile consumers at scale. Today, we are excited to unveil a slew of new features to the Vibes Mobile Engagement Platform that make delivering a customer-centric experience even easier, moreRead More
  • Old: This is a snippet of a contributed article by our co-founder and CIO Alex Campbell that originally appeared in MediaPost. Read the full article here. Interest in chatbots has skyrocketed since Facebook announced it would support bots on Messenger at F8 in 2016. In the 12 months since then, chatbots have certainly dealt with someRead More

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