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  • Online contests are nothing new. Businesses have been running them since the internet began, and to great effect. They have, for years now, been a huge driver of many business' social media Following, engagement, lead generation, and (for those businesses who really know what they're doing), sales. As a contest

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  • Popups are annoying. But they work. They push visitors to take actions in a way that a static webpage doesn’t. And when done right, they can get visitors to join your email list, book a sales call, sign up for a free trial or even make a purchase. Here’

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  • Do you have a Facebook Page with thousands of fans, but aren't seeing the bottom-line results you want to be? Or are you struggling to generate Fans, and haven't even thought about monetizing them quite yet? Either way, turning your Facebook Fans into sales is going to be key. No

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  • A couple years ago, I worked at my local Starbucks as a barista. My short tenure there signaled the beginning of my caffeine dependency and my undying loyalty to Seattle’s crown jewel coffeehouse. Since then, I’ve learned a thing or two about Starbucks, and almost as much about

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  • AI this, AI that… It seems that ever since Apple introduced Siri for the first time, Artificial Intelligence has been the buzzword among those of us at least remotely related to tech. In fact, the concept of a computer that can learn and do stuff on its own has become

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  • November is here, and Black Friday is approaching quickly! Black Friday signals the beginning of the holiday shopping season, and more importantly, the perfect opportunity for your business to finish off the year with a big boost in sales. In this article, I’ll break down you how to run

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  • Thanksgiving is right around the corner. The leaves are falling and the nights are getting colder and colder. It's the perfect time to get a hot cup of cocoa, some big wooly socks, and run a Fall marketing campaign. This article will give you a step-by-step walkthrough for creating a

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  • Leaves are falling, nights are closing in, and it’s time for your business to get into gear. Halloween is just around the corner, and if you’re going to take advantage of the opportunities it provides you’ve got to get started as soon as possible. Halloween offers one

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  • It took several years and tons of different tactics for social media marketers to find what works. Somehow, we were able to turn the guesswork of social media into precision. What was once a chaotic digital channel has been transformed into a treasure trove of opportunity for businesses. What was

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  • The buzz has well and truly died down. The years in which I wrote "Top 10 Strategies to Get Facebook Likes" or lines like "social media is the future of marketing!" are in the past. We're now in the era of "Teens Are Leaving Facebook like a Sinking Ship" and

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  • Do you have any questions about marketing automation? This industry report gives you the most recent marketing automation statistics and strategies. We'll break down the statistics and strategies so you have a more complete understanding of... Marketing automation as a whole What to expect from your automated email drip campaigns

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  • With the holidays just around the corner, it's high time to prepare a strategy and plan for your holiday email campaigns. Considering the holidays are one of the most lucrative times for businesses, you need to plan effectively. To make your holiday email campaign planning simpler, the team at EmailMonks

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  • Let's pretend for a second that I am the marketing manager for a yoga studio called Zen Yoga. We have three branches in the Vancouver area. We've done pretty well, but are looking to get more out of this little thing we call digital marketing. Sound familiar? This article will

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  • Reliably driving sales from social platforms like Instagram is one of the biggest challenges that digital marketers face. And it makes sense. It’s tough to drive fleeting, generally low-intent Instagram followers all the way through your marketing or sales funnel to generate revenue. That being said, there’s a

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  • Currently, Instagram Live is unparalleled in its ability to help businesses like yours connect with their fanbases on social media. Instagram Live is one of the newest feature additions to one of the largest, rapidly-growing social media platforms around. More importantly, it’s a medium that puts fan and brand

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