Workamajig, formerly known as Creative Manager Pro, is a customizable, web-based project management software for creative groups, such as advertising agencies, design firms, in-house creative departments and public relations firms.

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  • 31 Team Building Activities Your Team Will Actually Love
    “Team building activities”. Does this phrase make your team members roll their eyes and slip off to the nearest exit? You can’t really blame them. Most team building activities elicit embarrassment rather than enthusiasm. Whatever impact they might have is nullified by the sheer reluctance of your team members to participate in them. However, there are some team building activities ...
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  • Why You Need Project Proposals if You're a Creative Professional
    If you’re a creative professional, it would be safe to say that doing paperwork is pretty much at the bottom of your preferred tasks. And who can blame you? Time given over to filing and administrative work can be spent doing more imaginative and mentally-stimulating tasks instead.
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  • How to Create a Culture of Diversity and Inclusion Your Agency
    As the recent Google memo fiasco showed, diversity and inclusion remain a challenge even for the world’s most successful companies. Diversity, inclusion, and integrity aren’t just buzzwords; they are critical instruments for building a better, more sustainable business. They are also powerful recruiting tools - talented people want to work in a company that values them and cherishes t...
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  • How to Win the Fight Against Information Overload
    For quite some time now, the central problem of information work isn’t the lack of information; it’s the surfeit of it. Between email, text messages, social media, articles, videos and visual content, you have your hands full dealing with information.
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  • 8 Vital Project Management Skills (and How to Build Them)
    Being a project manager is a tough job. It’s not enough to create project plans and delegate tasks. You also have to be a leader, a people manager and a clear communicator. With so many skills to learn, which ones should you focus on developing first? In this post, I’ll walk you through 8 vital but sometimes overlooked project management skills. You’ll learn the importance of these s...
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  • How to Create Winning Client Communication Plans and Templates
    Have your clients ever complained about not being ‘in the know’ about the status of their projects? Have you ever waded deep into a project without knowing who to email in case of an emergency? Do you routinely find yourself “winging it” on large projects, running pillar to post to figure out the next step? If you’ve answered ‘yes’ to any of these questions, you might be in need of ...
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  • 15 Unusual Agency Marketing Hacks to Boost Your Growth
    The agency business is a tough one. There are over thousands of agencies in the US alone fighting for the same clients. In the face of such immense competition, you need some radical ideas to stir your agency’s growth. Conventional marketing tactics might work, but they are too slow for the fast-paced agency business.
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  • Boost Creativity with a 3 Day Weekend
    When do you feel most productive during the week? Friday afternoon? Probably not. As the work week progresses, creativity takes a hit. Longer days also have a crippling effect on productivity and creativity. Recent studies show that most employees are only productive for about five hours a day. The rest of the time is spent daydreaming, checking emails, browsing social sites and catchi...
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  • 5 Easy Steps to Streamline Your Workflow
    Are your employees in a constant state of feast or famine? Your company may be expecting too much or too little from your staff at any given time. This is important because employees become complacent without challenging projects, and unrealistic, stressful deadlines lead to inferior work. Moreover, work-life balance becomes a problem, and then millennials leave. These are all scenario...
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  • Mastering Project Management Workflows for Creative Agencies
    When people imagine what goes into creative work, probably the first thing that comes to mind is a messy desk captained by an unwashed individual pulling her hair out in clumps. And out of this high-stress chaos comes marketing magic the likes of which hasn’t been seen since Mad Men went off the air.
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  • The Marketer's Guide to Project Management Methodologies
    By now, you’ve heard of project management (PM). Perhaps you’ve even incorporated some techniques and project management methodologies into your current marketing strategy. However, unless you’ve spent years as a project manager—or have had a career in an industry such as IT, architecture, or engineering—it’s unlikely that you are familiar with the many methodologies associated with PM...
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  • Why Your Project Budget Process Needs a Makeover
    Nothing puts a damper on an agency’s growth like realizing the team is consistently missing the mark when it comes to the project budget. Fortunately (or not—depending on your temperament), you’re not alone. Only a third of all budgets are completed on time and on budget.
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  • Quiz: What Retail Store Matches Your Project Management Style?
    Brand is in the eye of the beholder. How we perceive a company shapes how we interact with it. This may be most true for retail stores. We choose to spend our time and money in stores based on what they sell, how they sell it, and how they make us feel. Project management is similar in that a team responds to its leader’s “brand.” Your leadership style shapes how your team sees you a...
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  • How an Integrated Approach to Project Management Builds More Successful Creative Teams
    Escape rooms are a trend popping up across the United States. The premise is simple (though the storylines vary): You enter a room with a group of strangers (or family members if you’re feeling particularly masochistic) and try to gather and solve clues that guide you how to get out of the room. Again, the premise is simple, but the execution is not. Such is the case with any creative ...
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  • How Account Managers Build Accountable Creative Teams to Support Client Goals
     No matter the size of your team, clients or projects, account management is one of the most important investments an agency can make. Sure, it’s up to accounting to keep your finances in check; it’s up to creative to keep the ideas flowing; and it’s up to sales and business development to drive new business. However, it’s the responsibility of account managers to ensure clients are ke...
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  • The KPIs Your Agency Should Be Tracking–But Isn't
    You know you have enough work. Your team is busy. You keep getting new clients. Billings are robust. But are you doing the right work? And are you doing it right? Are you really measuring what matters? In agency management, you must look beyond obvious signs and metrics because they may be misleading.
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  • How to Recruit Creatives to Fill Cross-Functional Agency Roles
    Creative roles are changing. As the marketing and advertising landscape evolves—and technology continues its incessant dominance—traditional agency roles are becoming blurred. These days, traditional roles are being coupled with digitally based responsibilities, such as development and strategy. As organizations grow larger and more complex, project managers and their teams run the ris...
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  • A Common Sense Approach to Project Management
    Common sense is an oft underrated attribute of good project managers. In a world sometimes infatuated with acronyms and risk registers, all it takes to be an effective project manager is good common sense, organization, effective tools, some knowledge of the field you’re working in, and the ability to communicate effectively. That’s it. Let’s walk through those attributes and how they ...
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Workamajig
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  • Custom Project Communication Plans: Prepare Your Agency for Tricky Clients
    We all have those clients. Those who expect so much but appreciate so little. Those that complain frequently, demand extra work, and are still unsatisfied. You know: those that cause you to stay late in the office on a Friday night. Some call them “clients from hell.” Others may call them worse (behind their backs, of course). No matter what name you give them, however, these difficult...
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  • Agency of the Future: Is Technology Changing the Everyday Ad Agency?
    Long live the golden era of television, print, and radio advertising. While it’s true that some agencies still produce multi-million-dollar 30-second TV spots and others still retain massive agency-of-record contracts with global brands, the vast majority of agencies—especially those founded in the past decade or so—focus on a more integrated approach that combines digital media, socia...

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